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& ICT August 2007. A new opportunity for Homemakers. Home-preneurship Julia H. Zoo. Agenda. 1. About eHomemakers Our Programs Teleworking: A New Opportunity Homepreneurship for the Disadvantaged Looking Ahead Q&A. 2. 3. 4. 5. 6. About US. 1. 2. 3. 4. 5. 6. Homebound
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& ICT August 2007 A new opportunity for Homemakers Home-preneurship Julia H. Zoo
Agenda 1 About eHomemakers Our Programs Teleworking: A New Opportunity Homepreneurship for the Disadvantaged Looking Ahead Q&A 2 3 4 5 6
About US 1 2 3 4 5 6 Homebound Women Low self esteem Isolated Economic Empowerment ICT Homebound Women Social enterprise network
Target Beneficiaries 1 2 3 4 5 6 Disadvantaged women with low skills Teleworkers & Home-based entrepreneurs Entrepreneurship Development & Empowerment
1 2 3 4 5 6 Programs eHomemakers website SOHO Conference/ Training Series Work @ Home Publication Salaam Wanita- Eco baskets UP Eco-Tourism
Entrepreneur Homemaker • Self-fulfillment • Income • Caretaker • Household manager 1 2 3 4 5 6 Teleworking: A New Opportunity Homepreneurs
Teleworking Programs 1 2 3 4 5 6 eHomemakers Website • Information portal • Web community • 13,000 members • eXchange, forum and newsletter Offline Programs • Exhibition • SOHO Conference • Business of the month
Growing Interest in Teleworking: 2005-2007 1 2 3 4 5 6 150% Increase in exchange ads 270% Increase in Forum participation
Implications of Teleworking 1 2 3 4 5 6 Home-based Women’s Empowerment Income Generation Social Outsourcing
1 2 3 4 5 6 Why Disadvantaged? Urban Pooor Chronicpoverty Pure economic terms Under educated & Low skill level Isolated Hopeless, low self-esteem, no self confidence No opportunities Low quality of life
1 2 3 4 5 6 Program for the Disadvantaged Knowledge Access Opportunities Sustainable Livelihood Salaam Wanita
1 2 3 4 5 6 Role of ICT in Salaam Wanita Weavers Customers Lower transaction costs & Faster communication DWMA Handphone to Internet Solution SMS Text Messaging System Salaam Wanita Admin.
1 2 3 4 5 6 Role of ICT in Empowering the Disadvantaged Weavers • Application of ICT in everyday business processes • Greater self-esteem and confidence • Recognition from family and society Added Value: Empowerment DWMA SMS Text Messaging System
ICT Barriers Inadequate equipment and lack of Internet access Low ICT skills Poor maintenance Entrepreneurial Barriers Lack of business networks Inflexible business practices 1 2 3 4 5 6 Challenges
1 2 3 4 5 6 Challenges Psychological Barriers Low self-confidence Need for immediate returns and risk averse Quick to give-up when faced with obstacles Social Barriers Lack of support from family and community Notion of traditional gender roles
1 2 3 4 5 6 Looking Ahead Advocacy for Home-preneurship and teleworking Entrepreneurship Building in ICT • Extensive and well-suited assistance • Cultivation through work cluster/ peer support group • On and offline learning solutions • Research needs for teleworking and gender implication • Corporate partnership for social outsourcing • Supportive government policies
1 2 3 4 5 6 Q & A Thank you!
1 2 3 4 5 6 Programs eHomemakers website SOHO Conference Series Work @ Home Salaam Wanita- Eco baskets UP Eco-Tourism