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Objectives Intro. There are two main reasons for travelling to Brazil: sport events and eco tourism To develop a “Tourism Experience” travel product to Brazil for 2014 FIFA World Cup with EcoTours
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Objectives Intro • There are two main reasons for travelling to Brazil: sport events and eco tourism • To develop a “Tourism Experience” travel product to Brazil for 2014 FIFA World Cup with EcoTours • Our mission is to attract more tourists to Brazil especially for the FIFA World Cup and Olympic Games occasions • “maximize its positive impact and minimize any negative one”.
Sport Tourism • Within the next 5 years brazil will prepares to host global sporting events such as the 2014 FIFA World Cup, Summer Olympic Games and Paralympics Games of 2016 in Rio de Janeiro • The international promotion is to contribute to the success of the World Cup Soccer and the Olympic Games; to maximize the results for the Brazilian tourism, and to optimize the world wide exhibition of the country in order to make it known. • These events are meant to target specific people, it is open to everyone.
Sports Continue • When Brazil signed up to host these events, it obtained an excellent chance to show the world its friendly side, creativity and the opportunity for investments. • The great thing about these events is that they are not meant to target specific people, it is open to everyone.
Eco Tourism • Brazil is known to be an exotic destination to travel to from the beautiful beaches, rivers and sightseeing to the amazing wildlife. • Within the next 5to 7years as more people visit Brazil due to the sporting events, people will get a chance to see that Brazil has more than sports to offer. • People travel specifically to brazil to see the Amazons
Eco Tourism Continue • The main natural attractions Brazil had to offer are the Amazon River, Rainforest and Iguaçu Falls. • Brazil also has to offer the Brazilian heritage. • The expression in vibrant art and celebrations, and historical cities and urban centers is incredible.