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Pavel Kurfürst. Ústav cizích jazyků Lékařské fakulty Univerzity Palackého v Olomouci Institute of Foreign Languages Faculty of Medicine Palacký University in Olomouc. The Birth of a Webpage. 5th National and International MSATE Conference Zlín, 7 – 9 September 2001.
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Pavel Kurfürst Ústav cizích jazyků Lékařské fakulty Univerzity Palackéhov Olomouci Institute of Foreign Languages Faculty of Medicine Palacký University in Olomouc
The Birth of a Webpage 5th National and International MSATE Conference Zlín, 7 – 9 September 2001
Seven Stepsto Creatinga Webpage www.ucjlf.upol.cz
A Webpage is for Life,Not Just for Christmas. Royal Society for Preventionof Cruelty to Webpages www.ucjlf.upol.cz
Step 1: Making the Decision • long-term commitment • contents of the page? • potential readers? • time spent? www.ucjlf.upol.cz
Step 2: Hardware Equipment • average standard computer • direct access to the internet • scanner etc. www.ucjlf.upol.cz
Step 3: Software Needed • webpage editor • internet browser – several types* • FTP client* • graphic / image / photo editor* * not necessarily www.ucjlf.upol.cz
Software Needed • webpage editor • MS FrontPage (98, 2000) • MS FrontPage Express • MS Word 2000 • Netscape Composer (Communicator 4.x) • HomeSite, 1-4-ALL, Constructor 98, FlexED, HE!, Web Edit Pro, Web Elite… www.ucjlf.upol.cz
MS Office application WYSIWYG* FTP client included extensive possibilities English license - expensive MS FrontPage (98, 2000) *WYSIWYG = What You See Is What You Get x HTML editors www.ucjlf.upol.cz
MS Office application WYSIWYG freeware English limited possibilities FTP client needed MS FrontPage Express www.ucjlf.upol.cz
commonly used WYSIWYG English / Czech license - expensive limited possibilities FTP client needed MS Word 2000 CZ www.ucjlf.upol.cz
WYSIWYG freeware English limited possibilities FTP client needed Netscape Composer (Communicator 4.x) www.ucjlf.upol.cz
Software Needed • internet browser • MS Internet Explorer 5.x (72 %*) • MS Internet Explorer 4.x (18 %*) • Netscape Navigator (Communicator 4.x) (7%*) *statistics: NAVRCHOLU.cz – www.ucjlf.upol.cz www.ucjlf.upol.cz
Software Needed • FTP client • WS FTP • CuteFTP • Windows Commander • other ways of transferring files (according to the host server requirements) • part of the editor (FrontPage) *FTP = File Transfer Protocol www.ucjlf.upol.cz
Step 4: Creating the Page • start with simple structure(homepage + several links to other pages) • simple layout and graphics • check the result(function, compatibility etc.) www.ucjlf.upol.cz
Step 5: Publishing • host server space – not much (several MB) • university / school server – free • internet provider – free • ”free hosting“ (advertisements) • paid hosting • file transfer – directly / FTP client www.ucjlf.upol.cz
Step 6: Promotion • address • long • unattractive • strange symbols • diffilcult to remember • problems with changing the hosting site www.ucjlf.upol.cz
http://www.mujweb.cz/skolstvi/ucjlfuphttp://www.volny.cz/kurfurst/ucjlfuphttp://aix.upol.cz/~kurfurst/ucjlfuphttp://www.mujweb.cz/skolstvi/ucjlfuphttp://www.volny.cz/kurfurst/ucjlfuphttp://aix.upol.cz/~kurfurst/ucjlfup www.ucjlf.upol.cz
Promotion • address • buying own domain .com or .cz • redirection – http://go.to • by word of mouth • e-mails, envelopes, letters, business cards • internet ads and banners, spams • billboards, t-shirts, media, hot-air baloons… www.ucjlf.upol.cz
Promotion • Internet catalogues and search engines • Seznam, Atlas, Centrum, Zmije – Quick, Redbox, iDNES – Klikni.cz, Katedrála… • paid registration www.ucjlf.upol.cz
Step 7: Feedback • by word of mouth • e-mails • webpage counter • servers providing statistical analysise.g. NAVRCHOLU.cz www.ucjlf.upol.cz
http://web.navrcholu.cz • free service • number of visits daily / monthly / yearly • most visited days / hours • used OS, browsers • visitors’ details (where from, IP address, time etc.) • graphs, charts, category comparison • daily e-mailed summarsy (*.zip) • Czech Republic only (.cz) www.ucjlf.upol.cz
www.ucjlf.upol.czkurfurst@seznam.cz www.ucjlf.upol.cz