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Maelanne Bonnicel Valérie Jambart Charlotte Measures Deborah Neuberg Guillaume Laboureix Paul Conquet. FedEx. Leader on the international delivery and freight market 23 billion $ turnover, more than 3 million parcels and documents transported everyday
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Maelanne Bonnicel Valérie Jambart Charlotte Measures Deborah Neuberg Guillaume Laboureix Paul Conquet
FedEx • Leader on the international delivery and freight market • 23 billion $ turnover, more than 3 million parcels and documents transported everyday • First came to France in 1985 = failure • Second attempt in the 90’s = SUCCESS
COMPANY SERVICES • International delivery (no national service) • Delivery within 24 to 48 hours • Transportation of merchandize worth up to 100000 $
COMPANY’S CLIENTS • Firms implanted worldwide or having high contact with foreign companies • Firms with a high turnover • Small and medium sized businesses • Very few private people
FedEx’s ASSETS (1) • Innovation • 1973: FedEx is the first company to offer deliveries within 24h, in the USA • 1986: FedEx is the first transportation company to offer a reimbursement if the deadline for the delay is not respected • 1994: FedEx is the first company to receive the ISO 9001 certification for its worldwide operations
FedEx’s ASSETS (2) • 1996: FedEx is the first transportation company to offer deliveries before 8 A.M in 5000 places in the USA, coming from 10 European countries • 1996: FedEx decides to expand its network to Europe with the new service EuroOne. • 1999: inauguration of the CDG hub Avant-garde
FedEx’s ASSETS (3) • Acting for the general interest • Cooperation with the Ministry of Defence • Deal struck with the ANPE • Partnership signed with Orbis
CORE VALUES • The values of FedEx France = classic FedEx values : • PSP (People, Service, Profit) • Solidarity • Reliability • Quality • Flexibility, Adaptation • Reactivity->Tennis and F1 sponsorship
WHY FRANCE ? • FRANCE = base for European transport: • Chosen for mainly operational reasons • HUB: • Opened officially in 1999 • ASSETS of ROISSY- CDG
ASSETS of ROISSY CDG • Mild weather • In the economic heart of Europe • Huge growth potential • Great infrastructures • Serviceable customs • Night flights are legal • Cooperation of government and ADP
CONSTRAINTS • 35-hour working week : • Not expected • Lack of flexibility • A rigid labour market • Language
Managing cultural differences • “Ils sont tous des managers FedEx” BUT FedEx acknowledges cultural differences • French employees are reluctant to give their opinion on their bosses. • Lack of mobility =>Lack of openness. • The French are very critical and complain a lot… But they are efficient and CREATIVE
ADAPTATIONS (1) • At FedEx everything is STANDARDISED … • Standardized commercial activities and objectives for all European countries • Standardised productivity requirements. • Similar compensation and advancement rules. • But slight adaptations are made to fit in with • France and the French.
ADAPTATIONS (2) • Attempts to adapt recruitment to neighbouring situation of unemployment. • Train French employees to manage their 35 working hours in an optimal way. • GFT (Guaranteed Fair Treatment) is seldom used by French employees. • Agreement with the French Post
KEY CONSTRAINT COSTS • Though considerable, the problems linked to the 35-hour working week are difficult to measure. • The same goes for HR costs: • Recruitment costs • Training costs
KEY BENEFIT NUMBERS (1) • Roissy-CDG : • Huge capacities… • 3 200 ha big • More than 943 000 tonnes of freight …that can still be extended. • ADP’s contribution: $100 million invested.
KEY BENEFIT NUMBERS (2) • Labour costs are 15% to 40% lower than in North European countries. • 2nd highest productivity of labour in the EU.
ESSENTIAL ADVICE • Question: HOW to succeed in France? • Answer: • by studying the characteristics of working in France and anticipating the constraints • by working with a French team, if possible with employees that are familiar with another culture
THANKS TO • Alain Chaillé, Regional Vice president operations, Europe-south region. • Nathalie Amiel, head of the Marketing Department, Europe-south region. • Philly Teixeira, head of the Global Sales Department, and her team. • Sylvie Lanes, External Communication. • Stéphanie Biabaut, Internal Communication.
BIBLIOGRAPHY www.fedex.fr www.fedex.com www.investinfrance.org www.adp.fr www.achievement.com www.forbes.com
APPENDIX • Interview of Nathalie Amiel, • Interview of Philly Teixeira and team. • Interview of Stéphanie Biabaut and Sylvie Lanes