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Pegasystems PEGACPMC74V1 Certified Pega Marketing Consultant (CPMC) 74V1
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QUESTION 1, When executing a decision strategy, the blue dotted line in a decision strategy means . A. data is referenced by the component the arrow originates from B. data is copied to the component the arrow originates from C. data is copied to the component the arrow points to D. data is referenced by the component the arrow points to Answer: A www.dumpspedia.com/PEGACPMC74V1-dumps-questions.html
QUESTION 2, In order to measure success of a web campaign, you capture . A. total page visits B. total impressions C. total number of products D. total number of visitors Answer: C www.dumpspedia.com/PEGACPMC74V1-dumps-questions.html
QUESTION 3, Next-Best-Action is a customer-centric marketing paradigm that balances A. the customer's needs with the business B. objectives growth, retention, service, and risk mitigation C. business revenue with margin D. relevancy, context, timeliness, and consistency Answer: D www.dumpspedia.com/PEGACPMC74V1-dumps-questions.html
QUESTION 4, In the context of real-time containers, how do you control what happens when a customer clicks on the offer? A. By configuring the click through connector in an offer flow B. By defining a real-time event C. By specifying the click through URL D. By specifying the call to action Answer: A www.dumpspedia.com/PEGACPMC74V1-dumps-questions.html
QUESTION 5, In an offer flow, which is a valid value for the Response field in the Update Status shape? A. Neutral B. Resolved-Rejected C. Rejected D. Negative Answer: C www.dumpspedia.com/PEGACPMC74V1-dumps-questions.html
QUESTION 6, To reuse existing HTML content in an email treatment, you would . A. convert the content to normal text first B. copy and paste the HTML content C. use the HTML-only treatment D. use the HTML import function Answer: A www.dumpspedia.com/PEGACPMC74V1-dumps-questions.html
QUESTION 7, A customer's propensity to accept a proposition increases when . A. the proposition was rejected by similar customers B. similar propositions were accepted by the customer C. the proposition was accepted by similar customers D. similar propositions were rejected by the customer Answer: D www.dumpspedia.com/PEGACPMC74V1-dumps-questions.html
QUESTION 8, Which decision component belongs to the Arbitration category? A. Prioritization B. Decision Table C. Adaptive Model D. Scorecard Answer: A www.dumpspedia.com/PEGACPMC74V1-dumps-questions.html
QUESTION 9, To add an additional property to an Event Payload, you must . A. declare a new event sub type B. create a new property in the event strategy C. add a new strategy property D. create a new property in the PegaMKT-Data-Event class Answer: A www.dumpspedia.com/PEGACPMC74V1-dumps-questions.html
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