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DISTRICT 6980 MEMBERSHIP SEMINAR

DISTRICT 6980 MEMBERSHIP SEMINAR. Art Brown, District Governor 2011-2012. AGENDA. Welcome Introductions Membership Trends Growth Ideas Retention Ideas Break Strategy Planning Closing Comments. REST IN PEACE. ROTARY 1905 – 20___. TOTAL NUMBER OF NEW MEMBERS INDUCTED.

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DISTRICT 6980 MEMBERSHIP SEMINAR

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  1. DISTRICT 6980MEMBERSHIP SEMINAR Art Brown, District Governor 2011-2012

  2. AGENDA • Welcome • Introductions • Membership Trends • Growth Ideas • Retention Ideas • Break • Strategy Planning • Closing Comments

  3. REST IN PEACE ROTARY 1905 – 20___

  4. TOTAL NUMBER OF NEW MEMBERS INDUCTED NEW MEMBERS INDUCTED IN DISTRICT 69803,500From 2002 - 2011

  5. District 6980 Membership Trends2002-2011 Based on SAR Reports July 2002 1,999 July 2003 2,025 July 2004 2,159 July 2005 2,114 July 2006 2,178 July 2007 2,199 July 2008 2,237 July 2009 2,098 July 2010 2,075 July 2011 2,049

  6. NEW MEMBERS INDUCTED IN DISTRICT 6980That’s only a NetIncrease of50in 9 years!

  7. WHO IS ROTARY? • Target Audience? • Should “ANYONE” be allowed to be a Rotarian?

  8. ROTARY CONSTITUTION • A “Rotarian” should be A ________________ • According to many worldwide Rotarians, North America’s problem is that its clubs let anyone become a member, and if anyone can become a member, no one will become a member.

  9. MEMBERSHIP GROWTHIDEAS

  10. RotaryAround the world • Over 34,000 Rotary Clubs • 1.2 million Rotarians • How do we help Rotary continue to grow

  11. Action Planfor membership A successful Rotary Club will have its: • President • Board, and • Membership Committee involved in developing an Action Plan for Membership

  12. Define your goals • Set a quantifiable membership goal. Increase from “X” to “Y” by June 30, 2012 • Define and improve membership processes for your club • Identify new ways to engage and immerse new members into the club -- recruitment process, mentoring process, special badge for new members, etc. • Set a quantifiable goal for improving retention

  13. Some Ideas you can use • The 25 minute Membership Survey • Encourage members to sponsor new members • Encourage diversity • Invite more women and young professionals • Help members tell the Rotary story • International projects • District projects • Club projects • The Rotary Foundation • Public Relations

  14. Group Discussion • What are some of the best methods you have found or are considering for recruiting new members? • What is your club doing to increase diversity – age, gender, professions, community leadership, etc.? • How can your club rebrand itself in your community to help attract and retain people who would be good Rotarians?

  15. RETENTIONIs it Important?

  16. THE RETENTION FIX Mentor Program Welcome Committee Table Assignments

  17. Member Minute Post Resume’ in club bulletin

  18. Post the name of every Rotarian on the club web-site and on club Facebook pages, Twitter, Linkedin, etc.

  19. New Members, as well as Existing Members should be financed by the club to attend Rotary Leadership Institute www.rlitraining.org

  20. Organize something “FUN” once a month in a “Non-Rotary” location for Rotarians to enjoy and bring prospective Members

  21. Engage a “New Member Committee” and charge them with putting a “Career Day” For all Members to participate

  22. Establish a “FUN” committee and have your new members run it!

  23. BREAK

  24. CREATING A ROTARYBUSINESS PLAN Establish a Vision. Create a “powerful” guiding coalition. Create a systematic strategic plan with short term, attainable goals. Remove obstacles. Establish a sense of urgency. Communicate often. DO NOT declare mission accomplished too soon.

  25. GROUP EXCERCISE

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