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Importance of Website Design for SEO

Any digital marketing agency will tell you that a creative website design is an integral part of an effective SEO campaign. This blog will highlight some key aspects of website design that will help with SEO.

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Importance of Website Design for SEO

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  1. Importance of Website Design for SEO

  2. You know how that simple old wardrobe acts as the gateway to the magical world of Narnia? Well, in the digital age, your company website acts as the gateway or the portal to the world of online business. The entrance or the gateway definitely makes a profound impression on visitors, just ask anyone who passed through the magnificent Arch of Constantine. If you want to make an impression on your visitors, you need to first make an impression on the web crawlers that will rank your website.Any digital marketing agency will tell you that a creative website design is an integral part of an effective SEO campaign. This blog will highlight some key aspects of website design that will help with SEO.

  3. Mobile-Friendly: An effective SEO strategy is built with a strong focus on the factors that search engines use while ranking websites. When Google updated its algorithm in 2015, mobile-friendliness was added as an important ranking factor. The addition of mobile-first indexing is the consequence of a trend that indicated more people used their mobile phones to access the web rather than desktops or laptops. If you do not design a mobile-friendly website, you will put yourself out of reach from a significant portion of internet traffic.Building your website using innovative, responsive web design will allow users to access your site on all devices and browsers, thereby significantly increasing your traffic and your rank. Tips to improve Website Design for SEO

  4. Easy to Read: When you surf the web, you are always on the lookout for information, whether it is the latest movie releases or the latest news updates. The website content plays an important part in SEO, mainly because of the keywords embedded in it. However, as teachers always tell students, it not just what you write but the way you write also counts. You can give the teacher the best, most well-researched answer possible, but if your handwriting is not neat or if there are too many corrections you might throw him or her off. Similarly, when designing your website, you need to ensure the content is presented in a simple way so as not to inconvenience the reader. Text and background color, line spacing, blank space are some factors you can look out for.

  5. Simple Navigation: Not everyone likes solving puzzles or navigating through a complex maze. It can be quite frustrating for users to have to jump through hurdles and navigate through a complicated maze of options to get the information they want. Designing a website with user-friendly navigations involves adding “signposts” to help users get to where they want to go, as quickly as possible. However, navigation is so much more than just creative menu options. It also involves adding the right HTML and XML sitemaps. If you are not sure about the technical aspects of the sitemap, you can consult a website design company and get in touch with a qualified designer to create a well-structured site that will boost your ranking.

  6. Optimized Images: Visual content is an important factor that attracts users to your website. However, simply uploading a bunch of images on your website is not enough primarily because the search engine cannot really “see” those images. If you want to boost your SEO strategy and increase your ranking, it is important to optimize your images through website design. For example, while it may not make much of a difference to you or your users, you should take the time to rename your images using descriptive, logical file names so that website crawlers can put those images in context. You can also get in touch with a digital marketing agency and learn how to add more relevant alt tags to your images.

  7. Website Speed: It may be a little insulting, but new research found that the average attention span of humans is 8 seconds, which is one second less than a goldfish. This research, which was conducted by Microsoft Corp, concluded that the decrease in the attention span was a direct consequence of a more digitalized lifestyle. When you have only 8 seconds to impress and attract a user, time is of the essence. That is why many companies hire a professional website design company so that they can increase their website speed and improve their SEO. Getting professional advice is always a plus point. An experienced web design team, like the one at Advology Solution, will take the time to review important aspects of each page of your website so that you get the most efficient design possible.

  8. Source URL - https://advologysolution.doodlekit.com/blog/entry/8531027/importance-of-website-design-for-seo

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