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“Seek first to understand, then to be understood.” Stephen R. Covey

Module 2 | The Power of Communication. “Seek first to understand, then to be understood.” Stephen R. Covey. Effective communication is essential for building family-school-community partnerships and is the foundation for strengthening relationships and all other partnership efforts.

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“Seek first to understand, then to be understood.” Stephen R. Covey

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  1. Module 2 | The Power of Communication “Seek first to understand, then to be understood.” Stephen R. Covey

  2. Effective communication is essential for building family-school-community partnerships and is the foundation for strengthening relationships and all other partnership efforts. “NEA core value on partnership”

  3. Broadcasting the Basics Title 1/SIG requires communication with families / communities. First steps: • Who – are the schools receiving the SIG? • What –is the SIG? • Where – will services be provided? • When – is the time frame of the SIG? • Why – was our school selected? (School achievement data, etc.) • How – will we succeed/ How will families/ communities partner to help the school improve?

  4. Social Marketing • Uses commercial marketing technologies. • Influence rather than force change. • Results in voluntary behavior change. • Targets specific audiences.

  5. ESEA • NCLB Principles • - accountability for results • - flexibility in spending federal funds • - what works • - parental options 1. No Child Left Behind Act (current reauthorization of ESEA) 3. Title I Largest federal aid program for public schools. Provides extra academic help for children behind in school • Parent Involvement Required • - own child • - decision making • - consumers Elementary Secondary Education Act of 1965 (ESEA) President Lyndon B. Johnson 6. State (SEA) approves local district (LEA) plan, monitors, provides technical assistance • Title I $ $ • based on numbers of poor children in school district 5. $ $ used for salaries, literacy, math, language arts programs & materials

  6. The No Child Left Behind ActTitle I – Parent Involvement 1. PI Definition 2. LEA Plan & School Plan includes PI Strategies 10. Putting it all together… What Are We Doing Differently? PI Definition PI means “the participation of parents in regular, two-way, and meaningful communication involving student academic learning and other school activities.” 3. Parents-Right-to-Know: Teacher Qualifications 9. Parent Involvement Sec. 1118; Policies; Compacts; funding Capacity Building 4. District & School Report Cards 8. Notify Parents of SES Opportunities – Parents select providers 5. Outreach to Parents of ELL Students 7. Notify Parents of School Choice Options 6. Notify Parents of School Imp./include on SIT

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