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Doing Financial Aid Nights and Presentations

Learn about different types of financial aid, understanding award letters, state aid programs, and tips on program planning. Discover ways to provide ongoing assistance, referrals to other resources, and the benefits of hosting FAFSA filing events.

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Doing Financial Aid Nights and Presentations

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  1. Kristin Bhaumik, University of Michigan Ingrid Clover, MI Student Aid, Michigan Department of Treasury Kevin Singer, Hope College Doing Financial Aid Nights and Presentations Msfaa summer conference 2018 Crystal mountain resort

  2. What’s in your program? • Different types of financial aid • Grants and Scholarships, Work Study, Loans • Reading an award letter • Understanding free money, earned money, borrowed money • Affordability and loans • Balancing degree earned, debt, and income • State aid programs • TIP, MCS, MTG

  3. Program Planning • MI Student Aid Statewide Regional One-Stops • Criteria for selecting events • Event promotion: • Websites • Social Media • Outreach to HS counselors, college advisors, and college access stakeholders

  4. What common items should be presented at FA Nights? • Why are you there? • Application/FAFSA • Overview of Federal/State Programs • What families can expect in the financial aid process • Other avenues for financial aid

  5. NASFAA Presentation: Why you may not want to use it • Time management • Attention management • How much is “too much” for an event like yours?

  6. Be a Resource Post-Presentation • In what ways can you provide ongoing assistance to families and counseling staff with additional questions? • Provide contact information. • If you have indicated you will follow up with an answer…please follow up!

  7. Referrals to Other Resources • There is a large network of support to refer families to. • Local college access and financial aid partners. • Trusted publications, websites, and social media • Text messaging for 12th graders through MI Student Aid

  8. The new “FA Night”: FAFSA Filing Events • When is an information presentation appropriate? • When is a FAFSA filing event appropriate? • When is it appropriate to do a combination of the two?

  9. Miscellaneous • Just the Facts • A comprehensive history…interesting, but not needed. • Consider expectations from families attending • Be fully engaged • Q&A – the large group and the individuals

  10. Additional Outreach:Options and Opportunities • Ask your professional network for help. • Consider virtual outreach – videos, online content, etc. • Be creative identifying target populations and event opportunities. • Tag along…with admissions, academic advisors, anyone!

  11. FA Nights and the Early FAFSA • Pre-Early FAFSA – Busy in January • Now – events begin in September/October • March 1 – the State deadline

  12. Do your homework • Do you visit your feeder schools? • What is the average graduating class at a HS where you are holding an event? • Are you also being asked to wear a recruitment hat during the event? • What information has admissions or the counselors already shared with the audience?

  13. Be Creative • Our typical audience is at a high school, but consider other event opportunities as well. • Community Organizations • Libraries • Investment firms and credit unions • Local media

  14. Questions? • What are some of your best practices and/or programs? • How do you entice people to attend your events/how do you market your events? • What are some challenges you face?

  15. Contact us: • Krissy Bhaumik – kbhaumik@umich.edu Associate Director, Office of Financial Aid University of Michigan • Ingrid Clover – cloveri@Michigan.gov Department Analyst, MI Student Aid Michigan Department of Treasury • Kevin Singer – singer@hope.edu Assistant Director, Office of Financial Aid Hope College

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