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West Suffolk LYLM 2014

West Suffolk LYLM 2014. Sharon Fairweather Market Development Officer St Edmundsbury Borough Council. Background. In 2014 two councils began working in partnership Created the Market Development Officer role for West Suffolk Five markets in five very different towns. Next steps.

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West Suffolk LYLM 2014

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  1. West Suffolk LYLM 2014 Sharon Fairweather Market Development Officer St Edmundsbury Borough Council

  2. Background • In 2014 two councils began working in partnership • Created the Market Development Officer role for West Suffolk • Five markets in five very different towns

  3. Next steps • Build on previous successes • Engagement and communication with stall holders • Working in partnership with other organisations • Promotion and events

  4. 2014 – Different events for different towns • Finding out what works • Working alongside other partners • Ask the stall holder - what do they want? • Being part of national campaigns

  5. LYLM 2014 • Make the most of it – it’s free! • Theme your event • Target a different market • Evaluate your event

  6. 2014 Youth Markets • A new initiative for 2014 • Trialled in two towns • Great response from schools and colleges • New partnerships made • Work in progress

  7. The Young Enterprise Scheme • Scheme for 14 – 18 year olds in Norfolk and Suffolk • Products designed and made by themselves • Real life experience of managing their own business

  8. How to promote • Social media • Merchandise and offers • Involve the market in everything you do • Helping them to help themselves • Involving the local community

  9. 2015 – What will it bring? • Regular youth markets • Specialist producers and suppliers • The Real Deal • Loyalty cards • LYLM 2015

  10. West Suffolk markets – bringing the community together!

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