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Community Surveys of Coconino County Results from 2013 Grand Canyon, Tusayan, and Williams

Community Surveys of Coconino County Results from 2013 Grand Canyon, Tusayan, and Williams Coconino Community College September 2013. Community Surveys are part of CCC’s Strategic Plan Intent : T o build greater awareness about the diverse educational needs of county residents

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Community Surveys of Coconino County Results from 2013 Grand Canyon, Tusayan, and Williams

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  1. Community Surveys of Coconino County Results from 2013 Grand Canyon, Tusayan, and Williams Coconino Community College September 2013

  2. Community Surveys are part of CCC’s Strategic Plan • Intent: • To build greater awareness about the diverse educational needs of county residents • To learn more about how the community perceives the College and its curriculum • To allow CCC to better serve the community

  3. Annual Survey Cycle 2010 Grand Canyon, Tusayan, Williams CCC Online – Low response rate 2011Page, Fredonia, Cameron, Tuba City AHRRC Online/Mail – Representative Sample 2012Flagstaff/Leupp/Sedona AHRRCC Online/Mail – Representative Sample 2013Grand Canyon/Tusayan Williams AHRRCC Online/Mail

  4. 2013 Survey Method • CCC contracted with NAU Arizona Hospitality Research & Resource Center. • Mail out of an initial postcard followed by mailing of one survey packet. • Mail to a census of area households with PO boxes/rural routes (N = 5,287). • Incentive_ raffle an i-Pad. • Representative sample_ need 600 - 900 responses. • Achieved 170 responses

  5. Meaning Is the lack of response a response? Maybe not; other survey efforts in this area also have had low response rates. Too few responses to be representative. Interpret with Caution A collection of opinions expressed by a small group of people that live in the area surveyed

  6. Who Responded 78% White 50% Some College or Bachelors 44% Work Full Time

  7. Awareness of CCC

  8. Enrolled in any CCC Classes (N = 54) Rate Your Experience (Excellent-Good-Fair-Poor-Very Poor) • Some difference in satisfaction between age groups and questions. • Overall, experience with CCC course(s) was Fair to Good.

  9. How satisfied are you with CCC programs and services? Asked regardless of attending or enrollment at CCC. Consistent pattern across age groups. Never enrolled responders were neutral (63%) – satisfied (23%). Overall, most responders have a neutral or positive outlook on CCC. Not satisfied_ More courses offered: nearby, evening, via internet.

  10. Course experience ratings by overall satisfaction with programs and services provided by CCC • Diagonal green pattern of cells show that course experience ratings correspond to level of overall satisfaction. • Most have a Fair to Excellent course experience and also have a Neutral to Very Satisfied overall satisfaction with CCC.

  11. County Wide Summary of CCC Satisfaction Dissatisfied 9% Dissatisfied 13% 2010 2011 Dissatisfied 8% 2013 Dissatisfied 5% 2012 Are differences in satisfaction a function of % enrolled. No, similar % enrolled in all survey area samples. 2010 & 2013 % satisfaction similar.

  12. Future Surveys • 2010 survey conducted online (N = 92) • Sample demographic: 50% below age 18 and 43% ethnic minority • 2013 survey contracted services (N = 170) • Sample demographic: 3% age 18 – 22 and 13% ethnic minority • Online surveys may reach more in the traditional learner demographic • Survey result comparisons between communities are less valid across years • Survey entire county at the same time every three years • This presentation can also be found at: • http://www.coconino.edu/research/surveys

  13. Additional Information

  14. Help to Achieve Goal Financial Aid Financial Aid & Weekend Classes Reduced Rates for Seniors, Courses in Williams, Specific Course Requests

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