AACN – 2005 STRATEGIC RESEARCH STUDY

1. AACN – 2005 STRATEGIC RESEARCH STUDY Prepared for: AACN Prepared by: Research Dimensions International Date: September 2005

2. Research Purpose On a bi-annual basis, AACN conducts a Strategic Market Research Study to stay abreast of the changing needs of acute and critical care nurses and to understand their perceptions of and satisfaction with AACN and its activities. The following slides contain a summary of results related to questions AACN asked nurse about the health of their work environments and relationships among colleagues.

3. Research Method • Design: • Nationalrandom telephone study • • Total Interviews 1,700 • Current AACN Customers 781 Lapsed AACN Customers 272 Non AACN customers 647 • Respondent • Qualifications: Nurses who: • currently care for acute or critically ill patients (retirees excluded) and, • are aware of AACN

4. Research Method (cont’d) • Quotas: • Core critical care staff nurses• Cardiovascular nurses• Progressive Care/Telemetry/Step-down nurses• CNS• Nurse Educators• Nurse Practitioners• Nurse Managers • Directors to ensure large enough samples for analysis • Weighting: • Current and Lapsed Customer data is weighted to AACN’s actual proportions • Non-Customer data is not weighted • Interviewing • dates: Spring-Summer 2005

5. 5 Current Customers (n=781) Lapsed Customers (n=272) Non-Customers (n=647) Importance of Following Workplace Issues These three workplace issues are all equally and very important to nurses. Almost all nurses rate them as important and 6 to 7-in-10 nurses rate them as extremely important. Top 3 Box scores range from85% to 94% Base: Total sample Percent saying “Extremely Important” (rating of 10 on a 10-point scale where 10 = “Extremely Important” and 1 = “Extremely Unimportant”). Circles denote difference between Current/Lapsed/Non-customers

6. 6 % Healthy Current Non Customer Customer % % Core 45 51 Cardio 44 43 Prog. Care 29 43 CNS 39 51 Educator 30 57 NP 56 55 Manager 59 52 Director 45 72 Current Customers (n=781) Lapsed Customers (n=272) Non-Customers (n=647) Current Health of Work Environment Overall Rating – 2005 Nurses are not overly positive about the health of their work environments, especially Lapsed Customers. Only 1-in-2 Current and Non-Customers rate their work environments as being healthy. Base: Total sample Based on 10-point scale where 10 = “Extremely healthy” and 1 = “Not healthy at all” Circles denote differences among Current/Lapsed/Non-customers

7. 7 Drivers of Healthy Work Environment(Derived Importance Correlations1) All components listed are equally important in maintaining a healthy work environment. None of the nurses rate any of the components very favorably, especially Lapsed Customers. Rating of Environment2 Current Lapsed Non (781) (272) (647) % % % 48 46 55 53 47 57 45 39 50 40 35 42 47 38 47 44 37 45 All Equally Important Base: Total Sample1 Calculated by correlating the mean rating level for each attribute with the mean rating of the overall current health of their work environment (Q21). 2 Percent giving ratings of 8, 9, 10 on a 10-point scale where 10 = “Excellent” and 1 = “Poor”

8. 8 Rating of Relationships on Unit Overall, nurses are not overly positive about the health of the relationships in their units. In most cases, only 1-in-2 nurses rate each relationship as healthy. The relationship between nurses and administration are the least positive. Current Lapsed Non- Customers Customers Customers (781) (272) (647) % % % Relationship between… Nurses themselves in general 60 52 57 Nurses and physicians 49 47 47 Nurses and their direct managers 50 45 49 Nurses and administration 23 17 30 Base: Total sample Percent giving ratings of 8, 9, 10 on a 10-point scale where 10 = “Extremely Healthy” and 1 = “Not Healthy At All”