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Myers’ EXPLORING PSYCHOLOGY (6th Ed)

Myers’ EXPLORING PSYCHOLOGY (6th Ed). Chapter 7 Learning Modified from: James A. McCubbin, PhD Clemson University Worth Publishers. Learning. Learning Relatively permanent change in behavior due to experience Learn by association. Associative Learning. Event 1. Event 2.

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Myers’ EXPLORING PSYCHOLOGY (6th Ed)

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  1. Myers’ EXPLORING PSYCHOLOGY (6th Ed) Chapter 7 Learning Modified from: James A. McCubbin, PhD Clemson University Worth Publishers

  2. Learning • Learning • Relatively permanent change in behavior due to experience • Learn by association

  3. Associative Learning Event 1 Event 2 • Learning that certain events occur together • 2 stimuli • Response & consequence Sea snail associates splash with a tail shock Seal learns to expect a snack for its showy antics

  4. Classical (Pavlovian) Conditioning • Learn to associate 2 stimuli

  5. Classical Conditioning • Classical Conditioning • Come to associate 2 stimuli • Neutral stimulus that signals unconditioned stimulus begins to produce response that anticipates & prepares for unconditioned stimulus

  6. Pavlov’s Classic Experiment Before Conditioning UCS (food in mouth) Neutral stimulus (tone) UCR (salivation) No salivation During Conditioning After Conditioning UCS (food in mouth) CS (tone) Neutral stimulus (tone) UCR (salivation) CR (salivation)

  7. Classical Conditioning • Unconditioned Stimulus (UCS) • Stimulus that unconditionally (automatically & naturally) triggers response • Unconditioned Response(UCR) • Unlearned, naturally occurring response to unconditioned stimulus

  8. Classical Conditioning • Conditioned Stimulus (CS) • Originally irrelevant stimulus that, after association with unconditioned stimulus, comes to trigger conditioned response • Conditioned Response (CR) • Learned response to previously neutral conditioned stimulus

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