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Library Workshop for Preparation of Honours Project. In Business Research. Information Research Strategies. Identify types of information needed Locate information sources using library tools Use effective search techniques Identify Library’s Subscribed Business Databases
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Library Workshop for Preparation of Honours Project In Business Research Information Research Strategies • Identify types of information needed • Locate information sources using library tools • Use effective search techniques • Identify Library’s Subscribed Business Databases • Compile a Bibliography • Access to Resources Beyond HKBU Library May 2008
Confessions of a Librarian I use Google. Everyday.
Your Topic and Possible Information Resources • Define your scope of study (a focused topic, currency, region, etc.) SCOPE of RESEARCH • Specific aspect of a broad area • Currency / time frame • Geographical area • Language of publication • Single or Multidisciplinary approach, e.g. the application of IT in accounting • Identify types of information resources INFORMATION RESOURCES • Books (facts, not necessary updated) • Journal articles • Newspapers • Films, videos and broadcasts • Conference papers • Surveys/Research reports (primary data) • Theses • Statistics • Standards • Patents • Directories • Dictionaries/Encyclopedias • Law/Ordinances • Companies’ annual reports and accounts • Financial/Security/Investment Data • Industry/Market Info. Colonel Harland Sanders; parent company KFC; Tricon Global; stocks; competitior activity; tech impacts; suppliers; government policy; consumers; financial records; human resources; business direction; social trends; consumer behaviour; marketing; public opinion; H5N1 chicken disease; genetically modified foods ………..
Locate Information Sources using Library Tools • CATALOGUE FOR: • Books, eBooks • Journals/Magazine Titles • Newspaper Titles • Multimedia • DATABASES FOR: • Journal/Magazine Articles • Newspaper Articles • Theses, Conference • Papers, etc.
Confessions of a Librarian II I find Google faster and easier than Library Resources
SEARCH TECHNIQUES EXAMPLE employee AND motivation Credit analysis OR risk assessment corporate governance [no quote!] risk assessment AND NOT financial sharehold*| organi?ation marketing within # models field search, e.g. t: (in title); s: (in subject); a: (in author) intitle: Use Effective Search Strategies ≠ Library catalogue / Databasessearch mechanism BUT similar “Chinese economic development” CANNOT find titles with “China’s economic and political development”, “Economic development in China”, etc.
Formulate your Search – a Sample • Define your search topic Be specific; try to write it in the form of a question. What are the latest strategies for retaining staff? • Identify the main concepts Ignore “soft” words or connectors e.g. effect, improve retention, staff, (strategies) • Create a list of possible search terms retention, retain, retaining, retain* staff, employee*, worker* • Combine your search terms appropriately (retention orretain*) and (staff or employee* or worker*) * -variant endings of a word AND – narrows search, use between concepts OR – broadens search, use between synonyms ( ) – orders search, use to keep your synonyms together
compensation Keyword search: 1 Irrelevant to “compensation”in management context S: compensation 2 Subject in Employee fringe benefits, compensation management Keyword search: Subject in Brazilians, Alien labor, Japan Something New! • Field Search (Keyword=XXX) • To search the keyword in a particular field • To avoid retrieving irrelevant records Relevant to “compensation”in management context
Applications • Finding Topics in Management Case Studies E.g. s:(case stud???OR案例 OR 個案研究) AND<specific area> Publications of the Institute for Enterprise Development & Management Research (formerly Business Research Centre) Corporate Governance E.g. s: corporate governance E.g. s: directors of corporations E.g. s: board of directors E.g. (a:business research centre OR institute for enterprise development and management research) Small Businesses E.g. s: small business* AND <topic> E.g. s: small business* AND (governance OR manag*)
Applications • Finding Company Information General Company Directories Company Annual Report E.g. s:(corporation* OR compan* OR business enterprise*) AND s:( director???) E.g. Fortune 500 at: http://money.cnn.com/magazines/fortune/fortune500 E.g. a: Dun AND s: directories (Finding Dun’s & Bradstreet Directories E.g. a: Standard AND s: directories (Finding Standard and Poor’s Directories) • Irasia.com • Access up-to-date information on companies listed in South East Asia, e.g. annual and interim reports, company profiles, stock quotes and charts, news, etc. Allows searching by company name, stock ticker symbol, industry sector. http://203.194.162.10/listco/list/hk/index.htm • Main board listed companies: annual/interim reports • Main board listed companies: corporate documents • Compiled by HK Exchange and Clearing Competitors Information E.g. s: <company name> E.g. s: coca cola Company Information • Securities (disclosure of interests) daily summaries. • Ownership data of HK companies • http://www.hkexnews.hk/listedco/sdi/sdicalendar.asp ( up to 31 March 2003) • http://sdinotice.hkex.com.hk/di/NSHome.aspx?src=MAIN&lang=EN&in=1 (after April 1 2003)
Applications • Finding Topics in Marketing Research Market Research/ Industry Survey/ Market Share/Consumer Behavior/ Consumption Industry Background E.g. s:(industr???) AND s:<specific industry> E.g. s:(industr???) ANDs:(automobile*OR motor vehicle*) E.g. subject = market surveys E.g. Title: Market Report on… (Report published by the TDC) E.g. Title: Doing Business in… E.g. Title: Business Profile series (Report published by the HSBC Group) E.g. Title: World Bank Country Study E.g. s:(market OR consum*) AND (survey* OR research* OR forecast* OR statistic* OR市場調查) AND<specific industry> E.g. s:industr??? AND s:(survey* OR statistic*) Brand Names/ Product Info. E.g. s:(brand* OR trademark* OR 商標 OR商品) Country Profile/ Country Report E.g. a:Economist Intelligence Unit ANDt:(country report OR country profile)) Economic Indicators • Profiles of HK Major Service Industries (TDC) http://www.tdctrade.com/main/si/servicei.htm • Profiles of HK Major Manufacturing Industries (TDC) • http://www.tdctrade.com/main/industries/industry.htm • TradePort: Market Research • Find country and market reports from the "Buy USA database" and country, business and finance • surveys from the Economist.com. http://www.tradeport.org/research/index.html E.g. a:Economist Intelligence Unit ANDt:(country report OR country profile)) E.g. a:(World Economic Forum OR IMD) AND competitiveness
Applications • Finding Statistical Information Statistical publications E.g. <country> AND <topic>AND s:statistic* E.g. 中國 AND (農村 OR鄉鎮) ANDs:統計 OFFICIAL STATISTICS • Hong Kong Annual Digest of Statistics (香港統計年刊) • Hong Kong Monthly Digest of Statistics (香港統計月刊) and its “featured articles 專題文章” • Hong Kong Social and Economic Trends (香港社會及經濟趨勢) • Census & Statistics Dept. Hong Kong Statistics (Online) at: http://www.censtatd.gov.hk/ (Under “Statistics by Subject” & “Social Topics Studies”) • Business Statistics Online (Trade Development Council) at:http://stat.tdctrade.com/?w_sid=194&w_pid=690&w_nid=10407&w_cid=7&w_idt=1900-01-01 (including trade statistics, trade in services, employment statistics, GDP, foreign companies in HK, etc.) • Departmental Annual Report. • Hong Kong Monetary Authority. Statistics. http://www.info.gov.hk/hkma/eng/statistics/index.htm ( “Economic & financial data for HK”, “Monthly statistical bulletin” which contains financial statistics including the “Residential mortgage survey”) • Property Market Statistics (Rating and Valuation Dept.) at: http://www.rvd.gov.hk/en/publications/pro-review.htm UNOFFICIAL STATISTICS • Non-profit organizations and political parties
Applications • Finding Stock Market Information Trading Records 1. BigCharts Access to interactive charts, quotes, reports and indicators on over 50,000 stocks, mutual funds and market indexes. Users can search by symbol, industry, fund name and access historical quotes. Online charting offers a wide range of user defined options, e.g. choice of time frame, various price statistics, comparison charts, various data analysis features. http://bigcharts.marketwatch.com/ 2. Taiwan Securities and Futures Information Centre • Look up financial and other stock information of listed companies in Taiwan • http://www.sfi.org.tw/english/ 1. SEHK monthly bulletin (formerly The Securities Journal. Trading Record 1990-97) Contains trading records from 1998-2001 Web site: HKEX: Data & Statistics: Securities Market (current volumes) at: http://www.hkex.com.hk/markdata/markstat/mmdata.htm 2. Cash market, traded options, growth enterprise market…quotations (1999-2003) Contains data of all sales records, daily and weekly quotations Web site: HKEX: Data & Statistics: Securities Market: Market Data: Daily quotations & Weekly quotations http://www.hkex.com.hk/markdata/quot/qtn.asp 3. Hang Seng Index Data Contains daily closing of all ordinaries index, trading value and volume of deals, market capitalization, etc. from 1986 onwards Web site: HKEX: Data & Statistics: Securities Market: Statistics: Statistics Archive http://www.hkex.com.hk/data/markstat/statarchive.htm
Confessions of a Librarian III I may look exhausted. But I’m just getting started!!!
Current Events WiseNews Lexis-Nexis Academic HK TV Programs Db. Major Electronic Resources in Accountancy & Business Finding journal articles, reports • ABI/INFORM Global (ProQuest) • Accounting & Tax with Standards (ProQuest) • Banking Information Source (ProQuest) • ABI/INFORM Trade & Industry, etc. • Economic Intelligence Unit: Country Profile/ Country Report in EBSCOhost – Military & Government Coll. • Emerald Fulltext • EconLit • NBER Working Paper Series • PAIS International • Columbia International Affairs Online (CIAO) • World Economic Outlook Reports • China Journal Net 中國期刊網-經濟政治與法律專輯 Speech/Interview Articles • Academic Research Library • Academic Search Elite E-Books • NetLibrary • Ebrary • Apabi e-books 方正數字圖書館 • Safari Tech Books Online E-Reference Tools • 中國人物庫 (1991-) • 中國統計數據庫 (1995- ) • 中國上市公司文獻庫 in China InfoBank (GB) • 中國法律法規庫 in China InfoBank (GB) • iSinoLaw (coming soon)
Formulate your Search – Your Turn! • Define your search topic Be specific; try to write it in the form of a question. How can we improve performance through motivating employees? • Identify the main concepts Ignore “soft” words or connectors e.g. effect, improve performance, motivating, employees • Create a list of possible search terms performance, productivity motivating, motivate, motivation, motivat* employees, staff • Combine your search terms appropriately (performance orproductivity) and motivat* • and (staff or employee*) * -variant endings of a word AND – narrows search, use between concepts OR – broadens search, use between synonyms ( ) – orders search, use to keep your synonyms together
ABI/INFORM GLOBAL (part of ProQuest) Yea!!! Still hope...
Access to Resources Beyond HKBU Library –Final-Year • Apply for a Reader's Card to access other Hong Kong University Libraries • HK$50 per application • valid for one academic year (Aug-July) • Application form and one photo required – ask at Reference Desk • Request books that our Library does not hold or that have been checked out, but that are held by other libraries with the status "AVAILABLE" throughHong Kong Academic Library Link (HKALL) • Online Interlibrary Loan Request • First 20 articles per academic year free of charge • Web-based HKBU ILL System • First-time user registration • Keep track of the status of requests online • Retrieve electronic articles on desktop • HK$5 charge for each additional article filled by local libraries.
Citation Management Software • Functions: • Import references directly from major databases or enter manually • Create bibliographies and in-text citations • Access your references from any location via the Web Unit 2.2: Citing Information Resources @Library Tutorials Compile your Bibliography Register for a personal RefWorks account at: http://www.hkbu.edu.hk/refworks/account.php (one working day is required to process your request)
Confessions of a Librarian IV Ask a Librarian … or I’ll be forced to spend my day on FaceBook!