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BIS TCO Assessment Tool. Mark Alexieff Senior Product Manager Exchange Server marketing December 16th, 2004. Agenda. Overview Website (Thin Client) .NET Application (Thick Client). Why TCO Assessment Tool?. Objective
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BIS TCO Assessment Tool Mark Alexieff Senior Product Manager Exchange Server marketing December 16th, 2004
Agenda • Overview • Website (Thin Client) • .NET Application (Thick Client)
Why TCO Assessment Tool? • Objective • Provide a tool to assess cost-effectively the benefits of migrating to Windows Server 2003 and Exchange Server 2003 for mid-size organizations • Provide a scalable platform to support assessments for other Microsoft products • Tool Components • Website (Thin Client) • .NET application (Thick Client) • End-users • Microsoft Partners • Microsoft Partner Account Managers • Customers (Thin Client only)
BIS TCO Tool Components Website (Thin Client) .NET Application (Thick Client) Registration Preliminary Assessment Profile Assessments • Offers a teaser of the potential benefits of an assessment • Takes client’s operational data and calculates TCO costs and financial metrics • Generates leads on assessment candidates • Captures basic customer contact and demographic information
BIS TCO Tool Process Input Customer Registration Data Select Prequalification Evaluation Partner/Telesales & Customers Direct Marketing Campaigns (Batch Input) Yes Another Evaluation? Hardwire Process BISTAC Server Fill out Prequalification Evaluation Formatted Txt. file No -Contactable Customer Key - Preferred Partner Result report generated (Screen, Print, E-mail) Done Call Center Verifies Legitimate Lead? No Profile Deleted • Customer Key • Download Customer Info Yes All Non-US • Anonymous Data Upload BISTAC Server SIEBEL creation and/or record annotation of activity PAM – Lead for Country/Sub BIS TCO -Thick Client- US: <200K Partner Central - Customer Key - Preferred Partner Engages Customer Full report generated (Screen, Print, E-mail) US: >200K Partner Account Manager (PAM) Microsoft .NET App Website Integration Points
Step 1: Registration Data Requested • Promotion code • First Name * • Last Name * • Title * • Business Name * • Address * • City * • State * • Zip/Postal Code * • Country/Region * • Phone * • E-mail * • Purchase Timeframe • Company size • Job function • Industry • Contactability • Preferred Partner • * Required
Step 2: Complete Preliminary Assessment Available Preliminary Assessments • Windows Server 2003 • Exchange Server 2003
Step 2: Complete Preliminary Evaluation Questions 1. Please choose the Windows Server 2003 migration path you are following 2. Please check the solutions you are interested in migrating to Windows Server 2003: 3. Please rate the below operational goals as High, Medium, or Low priority for your company: 4. How many network users do you support? 5. How many server locations do you oversee? 6. How many servers do you support? 7. Do non-IT personnel use terminal services? 8. How much of your company's daily activity relies on terminal services? 9. Who maintains your routine IT operations? 10. How many in-house IT staff do you have?
Step 3: Preliminary Results On-screen E-mail • Dear <Customer Name> • Thank you for taking a preliminary assessment for • <Windows Server 2003>. Given your infrastructure • needs, these are the benefits companies similar to • yours have seen: • - Companies in our study cut their systems administration time by an average of 32% • Windows Server 2003 users spend 36% less time and 27% less money on systems management and desktop administrations • Companies with networks of your size see the greatest return--from 25% to 50% in time and dollar savings • Created for: <Customer Name> • Company: <Company Name> • Partner: <Chosen Partner> • Date: <Date>
1. Takes basic client profile and network information What software are you currently running? How an Assessment Works… 2. Matches the client with a survey profile to suggest cost and operational default metrics Netware 4.2 Crashes per month per server = 3 3. Allows client to override suggested costs and operational defaults Crashes per month per server = 2 # server crashes x # servers x time to repair (hrs) x IT hourly wage 4. Uses the cost and operational metrics to compute costs, organized by Gartner’s TCO chart of accounts Cost of server crashes per month in IT wages 5. Projects changes in costs for the migration scenario Windows 2003 Server Administration Cost Y1 to Y3 Netware 4.2 Server Administration Y1 to Y3 VS 6. Calculates financial metrics using cash flow analysis, where the difference in costs = cash flow Net Present Value Return on Investment Payback Period Rate of Return
Next steps… • Try out and become familiar with the BIS TCO Assessment Tool – (hand out USB drives!) • Access the training provided on the USB Drive • Use this tool with your customers • Provide feedback to: <Hilary to proved name?>