LOCAL SOURCING AND HOW IT COMPLEMENTS C.R.T.G.

1. LOCAL SOURCING AND HOW IT COMPLEMENTS C.R.T.G. Building a better Society ● www.eastofengland.coop

2. ROGER GROSVENOR Group General Manager Trading Building a better Society ● www.eastofengland.coop

3. STATEMENT Locally sourced products complement the C.R.T.G. Range and offer our members / customers a point of difference. The East of England Society is fully compliant on all categories in relation to C.R.T.G. Audit. Building a better Society ● www.eastofengland.coop

4. Let me take you on the journey! Building a better Society ● www.eastofengland.coop

5. How it began... Building a better Society ● www.eastofengland.coop

6. 2007 A discussion took place on offering our Members and Customers something extra that our competitors didn't Building a better Society ● www.eastofengland.coop

7. Social and economic sense Building a better Society ● www.eastofengland.coop

8. In 2008 we appointed a Local Sourcing Manager, Kevin Warden Building a better Society ● www.eastofengland.coop

9. Turnover Building a better Society ● www.eastofengland.coop

10. Turnover £1M 2008 Building a better Society ● www.eastofengland.coop

11. Turnover £2M 2009 £1M 2008 100% Building a better Society ● www.eastofengland.coop

12. Turnover £3.2M 2010 £2M 2009 £1M 2008 100% 63% Building a better Society ● www.eastofengland.coop

13. Turnover £5.2M 2011 £3.2M 2010 £2M 2009 £1M 2008 100% 63% 60% Building a better Society ● www.eastofengland.coop

14. Turnover £7.1M 2012 £5.2M 2011 £3.2M 2010 £2M 2009 £1M 2008 100% 63% 60% 37% Building a better Society ● www.eastofengland.coop

15. Turnover £8.1M 2013 £7.1M 2012 £5.2M 2011 £3.2M 2010 £2M 2009 £1M 2008 100% 63% 60% 37% 14% Building a better Society ● www.eastofengland.coop

16. Jason Whittleton appointed as Our Local Sourcing Assistant Building a better Society ● www.eastofengland.coop

17. Where we were Building a better Society ● www.eastofengland.coop

18. Re-launch April 2011 Building a better Society ● www.eastofengland.coop

19. Brand feature Suffolk Farmhouse Cheeses Suffolk Farmhouse Cheeses is a family run business established in July 2004 by Jason and Katharine Salisbury. From the milk of our herd of pedigree Guernsey's we produce fine hand-made cheeses by traditional methods. Suffolk Farmhouse Cheeses Suffolk Farmhouse Cheeses is a family run business established in July 2004 by Jason and Katharine Salisbury. Suffolk Farmhouse Cheeses Suffolk Farmhouse Cheeses is a family run business established in July 2004 by Jason and Katharine Salisbury. From the milk of our own herd of pedigree Guernsey’s, we produce fine hand-made cheeses by traditional methods. From the milk of our own herd of pedigree Guernsey’s, we produce fine hand-made cheeses by traditional methods. Woodforde's Norfolk Ales Woodforde's was established in 1981 and use only the finest local ingredients including Norfolk grown barley to beers of the finest quality and distinctive in character. Woodforde's Norfolk Ales Woodforde's was established in 1981 and use only the finest local ingredients including Norfolk grown barley to beers of the finest quality and distinctive in character. Woodforde's Norfolk Ales Woodforde's was established in 1981 and use only the finest local ingredients including Norfolk grown barley to beers of the finest quality and distinctive in character. Fairfields Farm Potatoes Grown in the Colne Valley, Essex. Our potatoes are grown in fertile soils, each potato is hand selected to make sure that only the best ends up in your bag. Fairfields Farm Potatoes Grown in the Colne Valley, Essex. Our potatoes are grown in fertile soils, each potato is hand selected to make sure that only the best ends up in your bag. Fairfields Farm Potatoes Grown in the Colne Valley, Essex. Our potatoes are grown in fertile soils, each potato is hand selected to make sure that only the best ends up in your bag. Building a better Society ● www.eastofengland.coop

20. Pull Up Banner, Promo Table Front, Apron, Carrier Bag & Floor Mat Building a better Society ● www.eastofengland.coop

21. Our points of difference Emphasis will be placed on promoting our local sourcing points of difference: i) Local – 30 mile target radius 'When we say local, we mean local...' ii) Trading fairly to the three stakeholders Supplier Profitability Members / Customers expectations Society Profitability iii) Working with individual suppliers to support local economy, awarding each supplier with EoE accreditation endorsing their link with the Society Building a better Society ● www.eastofengland.coop

22. Our Pledge and Accreditation Building a better Society ● www.eastofengland.coop

23. Our Pledge To work with local providers to provide quality products and save food miles. To provide our Members and customers with more choice by putting more local products on our shelves than ever before. To trade fairly and honestly with local producers. To generate sustainable revenue for local producers and the Society. To fully vet suppliers to ensure that they meet the Society’s food safety criteria. Building a better Society ● www.eastofengland.coop

24. Sourced Locally Brand Launch Event Building a better Society ● www.eastofengland.coop

25. Trading Partners Farm Banners Building a better Society ● www.eastofengland.coop

26. Sourced Locally Branding Our Beer, Chocolate and Eggs Building a better Society ● www.eastofengland.coop

27. Possibilities are Endless • Collaborative PhD Studentship at Essex University entitled ‘The impact of re-localised food systems on wellbeing’ • A Local Sourcing Education Pack as part of the PHSE Curriculum for local schools • Launch of a regional investment fund to support the local economy • Partnerships • Farm shops There’s no limit to Local Building a better Society ● www.eastofengland.coop

28. ‘Probably the best CO-OP in the world… …for Local Sourcing’ Building a better Society ● www.eastofengland.coop