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3. 1. Key Message Ideas (draft ideas, not final). Overview of SMART Objectives (For X Audience). 2. Community ownership of the MPA Importance of protecting it Gain benefits Involvement Consecrated Memorial site. K- Community and fisher folks are aware of MPA rules.
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3 1 Key Message Ideas (draft ideas, not final) Overview of SMART Objectives (For X Audience) 2 • Community ownership of the MPA • Importance of protecting it • Gain benefits • Involvement • Consecrated Memorial site • K- Community and fisher folks are aware of MPA rules. • A- Belief that obeying rules are important for their own benefit, has a role in protecting it and they own it. • IC- Discuss among them the rules and how they can help. • BC- Active MPA Mngt. • compliance to rules • supportive • Messaging Strategy Declaring the Punta MPA into a memorial site for the loved ones they lost during the 2003 landslide Support Points (draft points, not final) • Where to report • Mun.ordinance • Mngt.policies • MPA bounderies • Increased fish biomass • Healthy coral reefs • Presence of human bones and debris in the MPA • KAP survey results SAGRADO ANG MPA