MEDIA AND INFORMATION LITERACY (MIL)

1. MEDIA AND INFORMATION LITERACY (MIL) 6. Media and Information Languages Genre, Codes and Conventions MIL PPT 11 Updated: October 28, 2016

2. Topic Outline: Media and Information Languages Genre Codes and Conventions MEDIA AND INFORMATION LITERACY (MIL)Mr. Edward Allen B. Manaloto

3. Learning Competencies • define genres, codes, and conventions (SSHS); • discuss the different types of code (SSHS); • evaluate everyday media and information with regard to codes, conventions, and messages; in regard to the audience, producers, and other stakeholders (MIL11/12MILA-IIIf15); and • create a short video clip and apply the different types of code (SSHS).

4. Motivation: Movie Trailers Rings • RINGS Official Trailer (2017) Horror Movie Sequel.avi Max Steel • Max Steel Official Trailer 1 (2016) - Superhero Movie.avi Jack Reacher • Jack Reacher Never Go Back Official Trailer 1 (2016) - Tom Cruise Cobie Smulders Movie HD.avi

5. Motivation: Movie Trailers Central Intelligence • CENTRAL INTELLIGENCE Official Trailer (2016).avi Miracles from Heaven • Miracles From Heaven - Official Trailer (ft. Jennifer Garner).avi

6. Formative Assessment: Board Work

7. What is genre? • comes from the French word meaning 'type' or 'class‘ • can be recognized by its common set of distinguishing features (codes and conventions)

8. What are codes and conventions? CODES • are systems of signs, which create meaning CONVENTIONS • are the generally accepted ways of doing something

9. Technical Codes • ways in which equipment is used to tell the story (camera techniques, framing, depth of fields, lighting and exposure, etc.)

10. Video PresentationTechnical Codes Camera Angles with Zach King .(2014). YouTube Channel: King Film School. Retrieved September 14, 2016, from Camera Angles with Zach King.avi

11. Technical CodesCamera Techniques

14. Video PresentationTechnical Codes Camera Movement - Storytelling with Cinematography .(2015).DSLRguide .Youtube. Retrieved Sept. 15, 2016, from Camera Movement - Storytelling with Cinematography.avi

15. Basic Camera Movements

16. Basic Camera Movements

17. Video PresentationTechnical Codes Lighting with Zach King .(2014). YouTube Channel: King Film School. Retrieved September 14, 2016, from Lighting with Zach King.avi

18. Symbolic Codes • show what is beneath the surface of what we see (objects, setting, body language, clothing, color, etc. )

19. Video PresentationSymbolic Codes Symbolisms in Films .(2010).YouTube Channel: Chris Constantine. Retrieved September 14, 2016, from Symbolism In Film.avi

20. Written Codes • use of language style and textual layout (headlines, captions, speech bubbles, language style, etc. )

21. Written Codes

22. Video PresentationConventions Conventions and Iconography of an Action Film .(2015). YouTube Channel: Skyline Productions. Retrieved September 9, 2016, from Conventions and Iconography of an Action Film.avi

23. Video PresentationConventions Cinemalaya 2016 (2016). YouTube Channel: Viral Pinoy. Retrieved September 9, 2016, from Cinemalaya 2016 commercial.avi

24. Formative Assessment: Poster Analysis

25. Video AnalysisCodes and Conventions Watch the following clips from AMC’s “The Walking Dead” • The Walking Dead Glenns Fake Death Scene HD.avi • The Walking Dead - Glenn Is Alive.avi

26. What codes are evident in this scene?

27. What codes were used to compliment the brilliant acting of this actor?

28. Formative AssessmentClass Discussion • How did this scene convince the audience that it is possible for Glenn to survive under this garbage bin?

29. Formative AssessmentClass Discussion Guide Questions • How did the director convince the viewers that the two characters in the first clip was in a dangerous situation and escaping from the zombies was impossible? • How did the director use codes to make the audience think that Glenn died in the first clip? Do you think it was intentional in the part of the director to “suggest” or “misled” the audience to think that Glenn died? Why or why not?

30. Formative AssessmentGroup Activity • Go to your respective groupings. • Using a smartphone, create a 1 minute music video applying the different codes. • Go outside of the classroom and do the activity as a group. Return to the classroom after 30 minutes. • Presentation of work next meeting.

31. References • Media and Information Literacy by Boots Liquigan • http://media-studies.tki.org.nz/Teaching-media-studies/Media-concepts/Codes-and-conventions#tkibar-genre-0 • http://media-studies.tki.org.nz/Teaching-media-studies/Media-concepts/Genre

32. References • http://www.thewildclassroom.com/wildfilmschool/gettingstarted/camerashots.html • http://www.mediacollege.com/video/shots/ • https://www.youtube.com/user/DSLRguide • https://www.youtube.com/user/KingFilmSchool • http://digitalwriting101.net/content/excerpt-camera-angles-and-shooting-tips-for-digital-storytelling/

33. References • https://www.pinterest.com/pin/510454938989324202/ • https://www.tes.com/lessons/YRVz4Xg3TxrJSQ/camera-movement • https://www.youtube.com/watch?v=WhijmmePlU8 • https://www.youtube.com/watch?v=HuxNcpC9a0A&list=PLvqJQQNqUbBSD9TLTO7EcEGP1KvRWbGDh&index=3