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ENGECON 2013

ENGECON 2013. CONTENT. Information Report and production Competitors Model range Features. BMW. i s Bavarian Motor Works is a German automobile, motorcycle and engine manufacturing company founded in 1916 .

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ENGECON 2013

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  1. ENGECON 2013

  2. CONTENT • Information • Report and production • Competitors • Model range • Features

  3. BMW • is Bavarian Motor Works • isa German automobile, motorcycle and engine manufacturing company founded in 1916. • It also owns and produces Mini cars, and is the parent company of Rolls-Royce Motor Cars. BMW produces motorcycles under BMW Motorrad. • Company motto is «The Ultimate Driving Machine» and «Sheer Driving Pleasure».

  4. REPORT • Total employees - 105,876 (2012) • Revenues for 2012 amounted to €76.84 billion, net profit - €5.12 billion • In 2012, the BMW group produced 1,861,826 automobiles and 125,284 motorcycles across all its brands.

  5. PRODUCTION • Itis reported that about 56% of BMW-brand vehicles produced are powered by petrol engines and the remaining 44% are powered by diesel engines. • Of those petrol vehicles, about 27% are four-cylinder models and about nine percent are eight-cylinder models. • BMW also has local assembly operation using complete knock down components in Russia, for 3, 5, 7 series and X3.

  6. COMPETITORS • BMWis part of the "German Big 3" luxury automakers, along with Audi and Mercedes-Benz, which are the three best-selling luxury automakers in the world.

  7. MODEL RANGE • The model range of company BMW contains: • Sedans; • Coupes; • Convertibles; • Roadsters; • Crossovers; • SUVs.

  8. Sedan

  9. Roadster

  10. Crossover

  11. SUV

  12. SUV

  13. FEATURES • Distinctive features of design of the BMW cars are "angel eyes“, a characteristic front grille and high-performance derivatives of their cars are produced by their BMW M GmbH subsidiary.

  14. thank you for your attention

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