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New Medical Executives Institute

New Medical Executives Institute. Why You Need to Tell Your Story Laura L. Tiberi, CAE, Executive Director, American College of Emergency Physicians, Ohio Chapter. “If you don’t know where you are, you don’t know who you are.” -- Wendell Berry. Warming Up to Stories.

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New Medical Executives Institute

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  1. New Medical Executives Institute Why You Need to Tell Your Story Laura L. Tiberi, CAE, Executive Director, American College of Emergency Physicians, Ohio Chapter

  2. “If you don’t know where you are, you don’t know who you are.” -- Wendell Berry NMEI 2010

  3. WarmingUp to Stories • Find some thing from your wallet/purse that says something about who you are … • Then, share a little bit about that thing/who you are with your neighbor. NMEI 2010

  4. Is there an Art of Leadership? Artist Musician Playwright Sculptor Leader Artistic Output Music Script/Play Sculpture ??? NMEI 2010

  5. Proposition to Consider: If organization is constructed from language (that is, if we talk it into existence, as well as into changing), then creating discourse within organizations is the central creative act of leaders. NMEI 2010

  6. Why Stories Matter “… every place we went, there was a story behind the product and company. If you don’t have a story, then you’re a commodity. If you’re a commodity, then the only thing that matters is price. By a story, I mean what are you doing that sets yourself apart? If you have a good story that ties into your product, you can charge more for it.” Dennis McKnight, President of the Innovators Alberta Venture (June, 2008) NMEI 2010

  7. Know Your Story and Lead With It NMEI 2010

  8. Just as clear-cutting an old-growth forest leads to a phenomenon called deforestation – the stripping of the landscape of more than just trees – our culture has been devastated by the loss of storytelling as a tool for communicating, passing on values, learning, and, most important, healing … When you cut down the trees, you also destroy the multitude of microenvironments in which a host of other living creatures make their home … So it is with destoryfication. -- Richard Stone Destoryfication NMEI 2010

  9. Name that (Brand) Story See if you can name this brand: NMEI 2010

  10. Of Course ... NMEI 2010

  11. Would you believe ... So ask yourself this: How do stories shape the culture of your association? NMEI 2010

  12. Knowing your story is an essential component of effective leadership, but finding your story among the myriad of narratives that fill your life isn’t a simple task. 1) Explore Your Story 2) Tell It To Others 3) Consider How It Can Be Used As a Resource for Leadership - we have choices about which story we will embrace- NMEI 2010

  13. So what is your story? NMEI 2010

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