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The Scholarly Publishing Scene and ASPI. David C Prosser Executive Director RLUK. Who we are. Membership organisation of 32 libraries 27 university libraries 3 national libraries Wellcome and V&A Vision: The UK should have the best research library support in the world.
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The Scholarly Publishing Scene and ASPI • David C Prosser • Executive Director • RLUK
Who we are • Membership organisation of 32 libraries • 27 university libraries • 3 national libraries • Wellcome and V&A • Vision: • The UK should have the best research library support in the world
Universal Access? • The past decade has seen a massive growth in online access: • Big deals - bringing access to previously unsubscribed titles • Archives - free and purchased through back-file deals • But, even with access to ‘everything’, a third of researchers have access problems ‘very’ or ‘quite’ often (PEER Behavioural Research - http://www.peerproject.eu/fileadmin/media/reports/PEER_D4_final_report_29SEPT11.pdf)
Everybody’s Hurting • Fall in value of Sterling has impacted UK Libraries • Library purchasing power reduced by 16% in 2008-2009, leaving shortfall of up to £400,000 for some RLUK members • Assessment for THE in 2009 highlighted series of financial hurdles that universities must clear, including: • cuts to government funding • the growing burden of debt repayments • pension and pay commitments • potential drop in international and domestic student numbers • A “typical” institution’s surplus is set to drop from £5 million in 2009 to zero by 2012
Everybody’s Hurting • HEFCE budget is being cut (sometimes in the middle of the financial year - during 2010/11 they lost £449 million from the announced budget for the 2010/11 financial year) • Even optimistic estimates of income from students shows teaching income flat over the next few years (after an initial dip). • STEM research funding flat - real-term cuts • There are no short-term rays of hope for the sector • Implications will be felt in the library for years to come
Everybody’s Hurting • Not just the UK: • ARL survey of members in 2009 showed 40% had already experienced cuts • 82% expected cuts for 2009-2010 • 50% expected reductions of 5-10%, but • 5% expected budget cuts of greater than 10% • http://www.arl.org/sparc/bm~doc/ala09lowry.pdf
... or Almost Everybody! Reed Elsevier 2011 Half-Year Interim Results • For Elsevier (Science & Technology and Health Sciences combined) relative to 2009: • Revenue: +2% • Profits: +5% • Margin 35.6% - up from 33.4% in previous year and cf. 26.6% for Reed Elsevier overall • Outlook: • 'The budget environment, however, remains mixed. Overall, modest revenue growth is expected for the year.' http://www.reed-elsevier.com/mediacentre/pressreleases/2011/Pages/reed-elsevier-interim-results-2011.aspx
Business Unusual Oddities of the journals business: • Payment in advance - 6-18 month interest-free loan to publishers • Payment in publishers’ choice of currency, not currency of customer • No guarantee of volume of material purchased • No guarantee of quality of material purchased (normally ‘peer’ reviewed’ but there are no peer review standards) • Little correlation between price and quality (however you define it) • Limited flexibility in big deals • Price in one medium based (in part) on price in another (obsolete?) medium
Business Unusual • Many of theses features are not those that the customer would choose • This is indicative of a basically dysfunctional market: • Inelastic - customers respond weakly to price changes (both positive and negative) • Non-substitutable • Monopolistic • “The market under consideration is very far away from the ‘ideal perfectly competitive private market’ that has been celebrated ever since Adam Smith (1776)” • Study on the Economic and Technical Evolution of the Scientific Publication Markets in Europe, 2006
Dysfunctional Market • In the UK, journal prices rose 158% between 1991 and 2001 • over five times the level of CPI inflation • Prices of the “Big Deals” for Elsevier and Wiley-Blackwell journals rose by more than double the rate of CPI inflation in the six years from 2004 to 2010 • With exchange-rate fluctuations this has translated to cost increases of over 50% in the last four years • Some big deals now cost the institution over £1m per year • Arbitrary ‘list prices’ for individual journal titles mean breaking the big deals could actually be more expensive for institutions
A Plea for Clemency • In 2009 ICOLC issued a Statement on the Global Economic Crisis and its Impact on Consortial Licenses • Principle 1: Flexible pricing that offers customers real options, including the ability to reduce expenditures without disproportionate loss of content, will be the most successful. • Principle 2: It is in the best interest of both publishers and consortia to seek creative solutions that allow licenses to remain as intact as possible, without major content or access reductions. • With these two principles in mind, we suggest the following approaches: • Purchasers will trade features for price; that is, we can do without costly new interfaces and features. • Putting price first will help all parties, because budget pressures will drive decisions in a way never seen before. Real price reductions will be welcomed and can help to sustain relationships through the hard times. • Tailoring content to need and pricing accordingly can be very helpful. • Multi-year contracts will be possible only with clear opt-out and/or reduction clauses. • While annual payments currently are the most prevalent payment schedule for group licenses, options will be needed for semi-annual or quarterly payment schedules, in combination with more flexible opt-out/reduction clauses and renewal cycles.
The Bottom Line • We do not have the money to sign deals where prices rise and budgets fall
A Solution? • "The only way for universities to save money is to make people redundant” • Graham Taylor, Publishers Association http://www.timeshighereducation.co.uk/story.asp?storycode=414106
The Only Way? • HE spends ~£190m per year on journals and databases • Roughly 10% of total QR funding • Each 1% price rise costs us £1.9m • How do we find those multiples of £1.9m? • Cut services (opening hours?) • Cut monograph purchasing (even further) • Cut non-big-deal journals - often smaller, society journals • Don’t we have a professional obligation to reduce price rises?
Market Forces • Can the sector leverage its market power to improve terms and conditions from publishers? • We send JISC Collections to the negotiation table with limited ammunition • Ultimately, the strongest (and possibly only) weapon we have is the refusal to sign contracts that do not give us the terms and conditions that we want • New negotiations with the two largest NESLI publishers commenced earlier in 2011(with whom RLUK members spend almost 50% of journals budgets) • RLUK resolved to instruct JISC Collections to achieve deals in which: • Price decreases are commensurate with decreases in our budgets • Prices and payment is in Sterling • End to advance payments
Affordable Subscriptions for Periodicals Initiative (ASPI) • Over the past year we gathered support for our position: • Russell Group VC, PVC-Research, Registrars • Wide base of support from Finance Directors (BUFDG) through to NUS • Initiated campus-based advocacy - at all levels through to Senate/Council • Highly public media campaign (Times Higher, Guardian, Wall Street Journal, Economist) • We modelled alternatives to the big deal - providing a modelling tool to individual institutions • We provided a strong steer to JISC Collections as to what would be acceptable to the community
Outcomes • The deals: • Covered by confidentiality clauses and so not much that can be said • As with all negotiations, there were compromises on both sides • We are convinced that the deals represent a saving over what we would otherwise have paid (£10-20million over the period of the deals) • We have sent a signal to other publishers that the UK HE community will no longer accept large price rises • We have a new tool for evaluating big deal subscriptions • Beginning to engender a cultural shift in our attitudes to pricing?
Means and Ends • Reducing journal prices is NOT an end in itself • We wish to achieve it so that we can: • Protect our services • Protect and develop our collections • Innovate, so as to... • Develop services that meet the needs of 21st century scholars and students