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Music Video History. x. “Motion Painting No.1”. Oskar Fischinger, 1947 Johann Sebastian Bach's Brandenburg Concerto no. 3, BWV 1048 Animation process took 9 months of filming each brushstroke. Hard Day's Night. The Beatles, 1964 Dir. Richard Lester
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“Motion Painting No.1” • Oskar Fischinger, 1947 • Johann Sebastian Bach's Brandenburg Concerto no. 3, BWV 1048 • Animation process took 9 months of filming each brushstroke
Hard Day's Night • The Beatles, 1964 • Dir. Richard Lester • Full length film, but opening sequence, helped to define the visual grammar of music video • Metric editing • Quick cutting • Hand-held cameras • British Free Cinema • French New Wave
“Subterranean Homesick Blues” • 1966, Bob Dylan's Don't Look Back • Dir. DA Pennebaker • Promo film clip • Use of graphic/text • Google Instant • INXS “Mediate”
“Strawberry Fields Forever” • The Beatles,1967 • Dir. Peter Goldman • Model for concept video) • Film effects • Stop motion animation • Jump-cuts from daytime to night-time • “Penny Lane”
“Pas de Deux” • Norman McLaren, 1968 • Part 2 • Used visual effects • Layering • Neighbors (1952) • Extreme “Rest In Peace” • Pixilation
“Bohemian Rhapsody” • Queen,1975 • Dir. Bruce Gowers • First notable “pop promo” • Top of the Pops • In camera special effects • Ushered in “MTV Age” • “Killer Queen”(1974) • “Under Pressure”(1981)
“Whip It” • Devo, 1980 • Dir. Jerry Casale • Self-funded, $15K • Postmodern bricolage • Subversive • Major rotation at MTV
“Girls on Film” • Duran Duran, 1981 • Dir. Godley & Crème • Herbie Hancock “Rockit” • Playboy Channel, PPV, clubs • Glamorous portrayal of the band. • The “lifestyle” music video • Video Controversy=Sales • 1984, Short Form MV Grammy
Elephant Parts • Michael Nesmith, 1981 • “Rio” • “Cruisin'” • PopClips
“Billie Jean” • Michael Jackson, 1983 • Dir. Steve Barron • Dire Straits “Money for Nothing” (1986) • Human League “Don't You Want Me” (1981) • Redefined the direction of MTV • Brought MTV into mainstream attention • Early popular video by a black artist • White glove
“Take on Me” • A-ha, 1985 • Dir. Steve Barron • Animation/live action hybrid • Rotoscoping....3000 frames • 6 1986 VMAs • Making of...
“Thriller” • Michael Jackson, 1983 • Dir. John Landis • An American Werwolf in London • Animal House • First blockbuster MV • Cost $500K • Sold over 10 million units • Making Michael Jackson's Thriller • Fan Versions
“Justify My Love” • Madonna, 1990 • Dir. Jean-Baptiste Mondino • Fashion world collides w/ music video • '60 Euro art/film noir • Banned on MTV/controversy • 1st VHS “video single”/1M • Nightline • SNL Parody
“Blue Monday '88” • 1988, New World Order • Dirs. Robert Breer & William Wegman • Combines modern art/photography • “Blue Monday” (1983)
Other Early Promo Film Clips • The Who “Happy Jack” (1966) • Rolling Stones “We Love You” (1967), Dir. Peter Whitehead • Play on 1895 trials of Oscar Wilde • Pink Floyd “Instellar Overdrive” (1967), Dir. Peter Whitehead • From Tonite Lets All Make Love in London • Rolling Stones One+One (1968), Dir. Jean-Luc Godard • The Velvet Underground & Nico(1966), Dir. Andy Warhol