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There are 3 things I believe are a great thing to do for most small business websites. We will be releasing some research on these things in the coming months but for now here are 3 tips for every small business website.
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5 Things That Make a Website Design Effective Call : 1300 760 363 Visit On : http://awebsitedesigner.com.au/
If the users (or the visitors, if you put it that way) don’t like your design, it’s not good. No two ways about it. Having said that, given below are 5 different things that can help you create a design that, well, may help you strike a chord with the users: • Bestowment • Relevance • Simplicity • User-friendliness • TETO (Your knight in shining armour!) Call : 1300 760 363 Visit On : http://awebsitedesigner.com.au/
Bestowment • Bestow the control on them who visits your site more than once. • For making them feel that they are at the helm of affairs, avoid pop ups. • Leave alone the visitors, even you want to be able to go back to the page you just visited with a single click or two may be. Call : 1300 760 363 Visit On : http://awebsitedesigner.com.au/
Relevance • It’s true that the site may be an attempt to make money, but a site with too many ads is a big turn-off, maybe not for you (since you’d be busy counting the monies!), but for the visitors. • It should come as no surprise that they visit your site for content. • Ads are something they tolerate. • Don’t test their patience, unless you don’t mind losing them to a competing site. Call : 1300 760 363 Visit On : http://awebsitedesigner.com.au/
Simplicity • Keep things simple for all age group of person. • It may sound clichéd, but the moment you make the visitors think, they are likely to make an early exit. • Everything has to be self-explanatory. Call : 1300 760 363 Visit On : http://awebsitedesigner.com.au/
User-friendliness Put yourself in the visitors’ shoes. Call : 1300 760 363 Visit On : http://awebsitedesigner.com.au/
Right Content At The Right Place • You hire yourself a writer, who let’s say, provides you with some really catchy content for your site. • If the visitors need to scroll down, chances are that many of them won’t. Sad but true. • If your content is above the fold, well, you have already increased the effectiveness of your design. Call : 1300 760 363 Visit On : http://awebsitedesigner.com.au/
Limited Number Of Pages • The more the better – that’s something we swear by, but truth be told, excess of everything is bad. • Designing 10 different pages, that’s totally understandable, but think from the users’ perspective. • Make your design more effective. Call : 1300 760 363 Visit On : http://awebsitedesigner.com.au/
Right Colour Scheme • Use fewer colours unless of course the content or the nature of the business for that matter calls for more. • Play with words, if you may, but don’t play with colours, period. • you need to make your site more colourful, try using different shades of the same colour. Call : 1300 760 363 Visit On : http://awebsitedesigner.com.au/
TETO • Here’s your answer: what looks like an effective design to you may have its share of problems and issues. • Just don’t do it too late, when you can’t do much and may not be able to make changes, if the need be. • Do it whenever you can, even it means testing the design right in the very beginning. Call : 1300 760 363 Visit On : http://awebsitedesigner.com.au/
Here’s an example: Call : 1300 760 363 Visit On : http://awebsitedesigner.com.au/
Now let’s see what may happen if you test the design when it’s nearing completion: Call : 1300 760 363 Visit On : http://awebsitedesigner.com.au/
It’s also worth mentioning that testing is in fact, an iterative process. • You test your design, find some errors and fix them. How can you be sure that the design is now error-free? You need to test again. • There may be problems that you might have missed during the first round of testing. • Finding them is equally important. Call : 1300 760 363 Visit On : http://awebsitedesigner.com.au/
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