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Ambient Findability

Ambient Findability. Chapter 1- Lost and Found Peter Morville. Ambient Findability. findability. Definition : The quality of being locatable or navigable The degree to which a particular object is easy to discover or locate.

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Ambient Findability

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  1. Ambient Findability Chapter 1- Lost and Found Peter Morville

  2. Ambient Findability findability • Definition: • The quality of being locatable or navigable • The degree to which a particular object is easy to discover or locate. • The degree to which a system or environment supports navigation or retrieval • Keywords have become apart of our everyday life and the one thing we are dependent upon in finding things. • Information Overload has become second nature to all of our lives — never before has the consumer had so much information prior to making the purchase.

  3. Ambient Findability ambient • Definition: • Surrounding; encircling: e.g. ambient sound • Completely enveloping Together “ambient findability” describes a fast emerging world where we can find anyone or anything from anywhere at anytime.

  4. Ambient Findability Why care? • Why should I care about findability? • Why should you learn more about social software, the semantic web and search engine optimization? • What can findability do for you? • http://findability.org • http://www.orielly.com/catalog/ambient

  5. Ambient Findability What’s Holistic Findability • Why should it make things easier? • For users to find the site • To find the site’s content • And, to find your way around the site • Questions to ask? Can users find what they need from the home page? Sure, it’s an important question, but what happens if the user doesn’t start from the home page — as many users don’t.

  6. Ambient Findability Why care? • If we don’t care about findability — then we get: • Poor information architecture • Weak compliance to web standards • No workable metadata • Content buried in databases that are invisible to search engines • A nonchalance or cavalier attitude toward search engine optimization • Ignorance of your users search needs

  7. Ambient Findability Ambient Findability • AF is less about the computer and more about complex interactions between human beings and information • Peter Morville says, “ While the web’s architecture rests on a solid foundation of code, its usefulness depends upon (sic) the slippery slopes of semantics. It’s all about words —words as labels — words as links —keywords.” worts words words mot words

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