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Everyday Count Goods & Change Makers 2014

Everyday Count Goods & Change Makers 2014. Oak Leaf Delivers H igh Quality Confections in a V ariety of Formats and B rands . Products are offered in a wide variety of shapes and flavors across the following formats: Gum & Gumballs Sixlets® Pressed Dextrose Jawbreakers

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Everyday Count Goods & Change Makers 2014

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  1. Everyday Count Goods & Change Makers 2014

  2. Oak Leaf Delivers High Quality Confections in a Variety of Formats and Brands. • Products are offered in a wide variety of shapes and flavors across the following formats: • Gum & Gumballs • Sixlets® • Pressed Dextrose • Jawbreakers • Facility 100% Gluten Free & Nut Free. High Quality Sets Oak Leaf Apart!

  3. Gum Continues to Represent a Huge Category. • In 2013, gum Sales Exceeded $4.2 Billion in Dollar Sales for the 52 weeks ending December 1st 2013. $4.2B Category for Gum Sales in 2013 Source: IRI Confectionery Reviews Database, MULO + AllScan 52 Weeks Ending December 1, 2013

  4. Gum Consumption Occasions Peek with Young Teens. Almost Daily Consumption! Source: NPD Group, Snack Track 2010

  5. Children Request Regular Gum More Often than Sugarless Gum. Source: NPD Group, Snack Track 2010

  6. C-Store & Dollar Stores Over-index as Purchase Locations for Regular Gum. Purchase Location for Sugarless vs. Regular Gum % of Eatings Source: NPD Group, Snack Track 2010

  7. The Top Reasons for Chewing Regular Gum vs. Sugarless Gum Include Taste and Fun. Source: NPD Group, Snack Track 2010

  8. Consumers Continue to Seek Gluten Free Products Across All Categories Consumers are avoiding Gluten to simply eat healthier • Almost 30%Avoiding Gluten 29% 2012 2010 2011 28% 27% 26% % of Adults “trying to cut back/avoid Gluten” in diet 25% 24% Source: NPD Dieting Monitor, March 2013

  9. Count Goods

  10. Add the fast growing Sixlets® brand to your Count Goods section! • Our #1 item within the classic Sixlets® brand. • Gluten-free as always and perfect for front-end or checklane. • Sixlets® 1.75oz Pouches, 24ct • $0.56 List Price • $1.00 SRP  44% Margin • 24 pouches/display, 12 displays/case

  11. Grow Your Count Goods Business with Gumballs filled with Real Wonka® Nerds®! • Nerds® filled gumballs are only available from SweetWorks®. • Two unique formats to choose from! • Nerds® Filled Gumballs 5-Ball Tubes: • $0.56 List Price Per Tube • $1.00 SRP  44% Retail Margin • 24 tubes/display, 6 displays/case • Giant Nerds® Filled Gumballs: • $0.56 List Price Per Gumball • $1.00 SRP  44% Retail Margin • 18 gumballs/display, 6 displays/case

  12. Radpack is a Fun and Flavorful Offering That the Core Teen Consumer is Looking for! • Each tube contains 5 unique varieties of gumballs to add some excitement to front-end or checklane. • Radpack 5-Ball Tubes, 24ct • $0.56 List Price • $1.00 SRP  44% Margin • 24 tubes/display, 6 displays/case

  13. Change Makers

  14. Easy to Merchandise Bubble King® JarsMake Great Change Makers! • Classic Bubble King® assorted gumballs, individually wrapped. • 425ct Bubble King Jar: • $0.05 List Price Per Gumball • $0.15 SRP  66% Retail Margin • 6 Jars Per Case • 200ct Bubble King Jar: • $0.05 List Price Per Gumball • $0.15 SRP  66% Retail Margin • 6 Jars Per Case

  15. Cash-In on SweetWorks® Profitable Assortment of Change Maker Jars. • Top selling gumball varieties individually wrapped and easy to merchandise. • 200ct Jars of Individually Wrapped Gumballs in 4 Varieties: • $0.05 List Price Per Gumball • $0.15 SRP  66% Retail Margin • 6 Jars Per Case

  16. Two Sour-Flavored Change Makers Will Keep Consumers Coming Back. Sour Center Jawbreakers Sour Coated Gumballs • Shivers Gumballs 5-Ball Tubes: • $0.15 List Price Per Tube • $0.25 SRP  40% Retail Margin • 36 tubes/display, 6 displays/case • Time Bomb Jawbreakers 4-Ball Tubes: • $0.15 List Price Per Tube • $0.25 SRP  40% Retail Margin • 36 tubes/display, 6 displays/case

  17. Sixlets® Change Makers at Multiple Price-Points to Meet Your Needs. • 2 Great High Margin Items! • Two high margin options that are perfect for “pick-me-up” purchases. • Sixlets® 12-Ball Tube, 72ct: • $0.07 List Price Per Tube • $0.15 SRP  53% Retail Margin • 72tubes/display, 24 displays/case • Sixlets® 20-Ball Tube, 48ct: • $0.11 List Price Per Tube • $0.25 SRP  56% Retail Margin • 48 tubes/display, 24 displays/case 17 Confidential

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