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Census: Demographics and Business

Census: Demographics and Business. Six-State Virtual Government Information Conference 8/12/10 Jerry O’Donnell Manager, Partnership & Data Services U. S. Census Bureau. Purpose of This Session. Overview of Census Bureau Programs Products Services Background Information

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Census: Demographics and Business

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  1. Census: Demographics and Business Six-State Virtual Government Information Conference 8/12/10 Jerry O’Donnell Manager, Partnership & Data Services U. S. Census Bureau

  2. Purpose of This Session • Overview of Census Bureau • Programs • Products • Services • Background Information • Tips for Locating Census Data

  3. Census, Surveys & Estimates • Population and Housing Census • American Community Survey • Population Estimates • Economic Census • Economic Indicators • New American FactFinder

  4. Who Uses Census Bureau Data? • U. S. Congress • State Legislatures • Federal, State, & Local Governments • Business/Marketing Sectors • Community-based & Service Organizations • Academic Researchers • News Media • Churches

  5. Importance of the Census • Apportionment • Redistricting • Distribution of Funds "Representation and direct Taxes shall be apportioned among the several States which may be included within this Union, according to their respective Numbers .... The actual Enumeration shall be made within three Years after the first Meeting of the Congress of the United States, and within every subsequent Term of ten Years, in such Manner as they shall by Law direct." Article I, Section 2 of the Constitution of the United States

  6. Magnitude of the 2010 Census • 309 Million People • 134 Million Housing Units • 236,000 Group Quarters Counted • 3.8 Million People Recruited (in 2009 & 2010) • 494 Local Census Offices • 223,000+ Partner Organizations • 10,250 Complete Count Campaigns

  7. Participation Rate Feedback Program Arizona 67% Colorado 70% Nevada 69% New Mexico 63% Utah 74% Wyoming 68% 10

  8. 2010 Census Data ProductsRelease Schedule

  9. 2010 Census Data Release Schedule

  10. Redistricting Data File—First Look at 2010 Census Data • Deliver DVD to redistricting officials in each state on a flow basis (2/11-3/11) • Included: • First release of official population counts for all levels of geography • First race and Hispanic origin counts • Counts for 63 race combinations • Total population and age 18+ • Housing unit counts (occupied and vacant) • Geography: • States to blocks • Voting districts, state legislative districts, 111th Congressional Districts, school districts

  11. Demographic Profile—DP-1

  12. 2010 Census and American Community Survey • 2010 Census will focus on counting the U.S. population • The sample data are now collected in the ACS • Same “short form” questions on the ACS 15

  13. American Community Survey: What is it? • A large, continuous survey • Key component of the 2010 census program. • Replaces census sample questionnaire (long form). • Produces characteristics, not a population count. • More current information:annual data rather than once every 10 years. • Produces information for small areas including tracts, block groups and population subgroups.

  14. 2010 Census ContentDemographic Characteristics • Sex • Age • Race • Hispanic Origin • Household Relationship • Tenure

  15. American Community Survey Social Characteristics • Education • Marital Status • Fertility • Grandparent Caregivers • Veterans • Disability Status

  16. American Community Survey Economic Characteristics • Income • Benefits • Employment Status • Occupation • Industry • Commuting to Work • Place of Work 19

  17. American Community Survey Housing Characteristics • Tenure • Occupancy & Structure • Housing Value • Taxes & Insurance • Utilities • Mortgage/Monthly Rent 20

  18. American Community Survey 2010 Data Release Schedule September -- 1 year estimates for all areas over 65,000 population November-- 5 year estimates for all areas including census tract and block group December—3 year estimates for all areas over 20,000 population 21

  19. ACS—DP 2, 3 and 4

  20. American Community SurveyACS Main Page http://www.census.gov/acs/www

  21. American Community Survey How to Use the Data http://www.census.gov/acs/www/UseData.htm

  22. Annual Population Estimates

  23. Economic Censusprovides a detailed portrait of the United States' economy once every five years, from the national to the local level

  24. Economic Census--Key Dates • December 2007—Companies receive census forms • February 2008—Due date for census forms • 2009-2010 Economic Census data release

  25. It’s the NEW American FactFinder (AFF) Coming in January 2011!

  26. Q. How do I get to the American FactFinder? A. At www.census.gov

  27. Q.What is the NEW American FactFinder? A. An enhanced data access tool that provides a user friendly way to find available Census products. • AFF Main Page • Quick Start • Filtered Navigation

  28. FOUR MAJOR DATA USE THEMES • #1 Mastering access to the full range of Census Bureau data • #2 Measuring change over time • #3 Comparing areas • #4 Demonstrating how different aspects of change fit together

  29. Why Census Data Use Is Powerful • It’s mostly free • It’s reliable • It’s comparable nationwide • It’s detailed • It’s flexible • It’s widely used by organizations of all kinds

  30. Partnership and Data Services

  31. Questions and Answers...

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