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NimbleCommerce training

Explore the white-label Group Buying Platform NimbleCommerce and learn about product offers, online coupon deals, and offline coupons. Discover key features such as advanced white-label service, integrated promotions engine, and dynamic ad units. Understand the roles like Administrator, Marketing, Sales & Franchisees, Finance/Accounting, Buyers, and Merchants using NimbleCommerce. Dive into workflows for designing the site, setting up payments, customizing deal pages, adding employees, and managing merchant accounts. Take advantage of this comprehensive guide to leverage NimbleCommerce effectively.

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NimbleCommerce training

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  1. NimbleCommerce training

  2. Agenda • NimbleCommerce – overview • Key players and roles in organization using NimbleCommerce • Workflows • Sales Tools • Q&A

  3. What Is NimbleCommerce? White label Group Buying Platform that leverages Collective Buying Power to promote Products & Services through Social Media!

  4. National and Local Offers support • Product Offers – Deals that provide a specific physical product that will be packaged and shipped to customers who take part in the deal. • Online Coupon Offers – Deals that sell a unique coupon that unlocks stored value on website for a product or service. • (Local) Offline Coupon Offers – Deals that sell unique coupons that can be redeemed at a local merchant’s physical store for a product or service.

  5. Single Offers or Bundles • Create deals for a single merchant or bundle together multiple merchants in a single deal • Creative approach to differentiate deals vs. other sites • Help merchants by piggybacking on more popular merchants • Revenue share can be split or weighted

  6. Key Features • Advanced white-label service • Hosted, customizable, branded deal site • Reviews, competitive pricing, discussion board • Multi-modal • Web: Website, Facebook, twitter, ad units • Mobile: iPhone, Android, Rim in Q3/Q4 • Integrated Promotions Engine • Auto Tweet and update Facebook Fan page when new deal launches • Dynamic ad units for affiliate networks, partners or ad networks • E-commerce platform with group buying dynamics • Price Tiers, Buyer Floor, Limited Duration • Secure commerce, accept all major credit cards • Merchant payouts, commission tracking, auto-payments, buyer refunds • Reporting & Analytics • Track traffic, merchant reports, view customers, sales data – one dashboard • API platform for supporting enterprise customers

  7. Roles/sub-accounts using the NimbleCommerce platform • Administrator – manages the overall nimble commerce account • Full permissions to the account • Can create sub-accounts with permission controls & commissions • Manages payment/billing setup, access to all reports • Marketing – employee account that creates and publishes deals • Responsible for designing and launching group deals • Responsible for doing the promotions also (unless you have a separate role for that) • Responsible for email campaigns (unless you have separate role for that) • May not have access Post sales (again depends on administrator) Note: Even though these are separate roles, it could be the same user account

  8. Roles/sub-accounts using the NimbleCommerce platform • Sales & Franchisees – employee account that sources deals • Create group offers but may not publish (may be restricted to a city) • Have commissions associated with their deals (also is linked to a deal) • Access to status of their own group offers • Customer service • Access to post sale orders • Can issue refunds to customers • Can participate in discussion boards when deal is live • Finance/Accounting • Can pay merchants from the group offers • Access to all financial reports • Access to commission information for sales/franchisees to payout

  9. Accounts/roles on the group-buying site • Buyers • Buy from group buying site or subscribe to deals • Have access to past deals and can print coupons • Can participate in discussion forums • Merchants – they fulfil the deals • Can login into a merchant account on group buying site • View the customers and coupons who bought their deal (they do not have access to email addresses or physical addresses) • Can verify/redeem coupons

  10. Administrator workflows • Designing the site, email designs • Setting up paypal, payments • Setting up cities and customize deal pages for the cities • Adding employees with roles, permissions & commissions. • Creating merchant accounts with permissions

  11. Design - Website • Modify your header & footer content or style • Change colors, fonts – all through CSS • Add or remove pages to the site

  12. Design – Website – City Images • Add unique background images for each location you support • See an example: www.thecitydiscount.com

  13. Design - Email • Modify email design and content for all emails • Daily alerts • Triggered/transactional emails

  14. Email Sample

  15. Account Settings - Payments • Manage your essential account information • Set up payment information for: • Paypal or Authorize.net

  16. Merchant Accounts • Create and manage merchant accounts • Merchant information is appended to deals • GoogleMap can be auto generated from the address stored here • Also, manage merchant revenue split in this record

  17. Setting up cities • You can add a new city in seconds and it will appear on the site right away • TIP: Need to create the city before the offer for that city

  18. Employee Accounts • Create and manage individual employee accounts • Granular permissions management • Also, commission tracking for sales people, if needed

  19. Marketing workflows • Creating deals and publishing deals • Promoting deals with banner ads (including designing ads) • Promoting deals on facebook/twitter • Email campaign management • Analytics and reports on offers

  20. Creating Deals • Choose the city, the merchant, and how many can be sold if merchant wants a limit • Select the deal type, enter in the title, description

  21. Creating Deals • Include fine print for the deal – terms etc… • Upload images, add reviews • Save as a draft, if desired or publish the offer

  22. Creating Deals – Pricing, Preview & Scheduling • Set group buy pricing rules: • Minimum buyers required or • Drop the price per buyer towards a floor • Lastly, schedule the start date

  23. Creating Deals – Deal Preview

  24. Promotions overview • Promote via ad widgets, auto-Tweeting, or Facebook status update

  25. Promotions – Dynamic Widgets • With ad templates, you can create an ad unit in seconds and copy the code to give to a 3rd party ad publisher or affiliate network • All ad units are tracked separately – clicks and sales

  26. Promotions – Widget Templates • Design your own ad units, which pull in deal information dynamically

  27. Promotions – Social Networks • Linka Twitter account and Facebook account • When deals are launched, the system will update followers and friends automatically • Also can install our Facebook App

  28. Email Campaigns • Our platform includes an email campaign tool as well • Send alerts to users through a simple wizard • Import a list or to existing subscribed users

  29. Email Campaigns • Modify email design if desired • Preview, schedule and send

  30. Email Campaigns • You can see all campaigns and the results

  31. Customer service workflow • Viewing order details • Refunding customers

  32. Viewing order Details • View all customers for a deal or search for a customer • If you click on a customer, you can see their purchase history

  33. Refunding Customers • Easily track customer history and refund a customer’s money

  34. Finance and Accounting • Merchant payouts • Sales reports

  35. Merchant Payout • View merchant detail after a deal has closed • Send a payment if merchant is PayPal enabled • View payments made to date, mark as paid

  36. Sales Reporting • Offer reportscover: • Total sales • By city • By channel • Twitter • Direct • Email • Facebook • View by date • Can also see channel data in aggregate to determine effectiveness • Also track commissions earned by sales reps

  37. Sales & Franchisee Process • Submitting a deal for approval • Managing existing deals

  38. Submitting a Deal – Sales Person’s View • Sales people will fill out a form that captures essential deal information • This form and an email notification goes to the deal producer who works with the merchant to get images, background info, etc…

  39. Admin Approval • Producer then approves, edits and schedules the deal.

  40. Buyer workflows • Buying a deal – full workflow • Subscribing to deals • Redeeming a local offer at merchant • My purchases/My Account

  41. Buyer Flow • Buyers view the deal and click the buy button • Login required or register

  42. Purchase • Checkout is a single secure page • Buyers get a confirmation page and an email confirmation as well

  43. Subscribing to Deals • Buyers indicate what cities that they want to receive notifications • Also, can get alerted when specific deals go live without full registration

  44. Redeeming at Local Merchant • Buyers receive an email with a coupon attached they can print and take to their local merchant

  45. My Account – My Purchases • Buyers can edit their account, change password, add a photo • Also, can view all purchases and reprint a coupon, if necessary

  46. Cancellation • If the deal has not yet been processed, buyers can easily cancel the order

  47. Merchant/Advertiser workflows • Login into account to view orders • PDF of buyer list • Checking and redeeming coupons

  48. Merchant Login • Merchants have a dedicated login page and a means to contact you

  49. Group Offer View-Merchant • Merchants can see all offers • Can also drill into an individual offer – see buyer information

  50. PDF of buyer list • Merchants can also download and print a list of customers to “cross off” at the point of sale.

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