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SEAFOOD SAVERS

Seafood Savers is a project led by WWF-Indonesia to promote sustainable fisheries. By coordinating with corporations and facilitating information exchange, the initiative aims to certify more businesses with MSC/ASC standards and raise awareness on sustainable seafood practices. Members include producers, retailers, and financial institutions involved in marine resource activities. WWF provides technical expertise, strategic support, and advocacy to help partners achieve sustainability goals. The project operates in multiple countries, with a focus on the Coral Triangle region. Through collaborations and campaigns, Seafood Savers encourages industry players to adopt eco-friendly practices and become champions of sustainable fisheries.

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SEAFOOD SAVERS

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  1. SEAFOOD SAVERS By Margareth Meutia WWF-Indonesia Marine Communications

  2. BACKGROUND Competition for marine resources “Bad Practices” Group “Good Practices” Group WWF in the past WWF NOW Other NGOs

  3. WWF Value: INSPIRING Exposing good practices as oppose to fighting bad practices  Source: www.greenpeace.org

  4. OBJECTIVES OF SEAFOOD SAVERS • To be a coordinating institution of corporate which possess good initiatives to achieve sustainable fisheries. • To provide assistance to corporate aspire to achieving MSC/ASC certification. • As a facilitating institution to socialize issues of sustainable fisheries ASC

  5. OBJECTIVES OF SEAFOOD SAVERS • To be a place of encounter between producers and buyers of sustainable seafood products • To facilitate information exchange among corporate members regarding sustainability issues

  6. MEMBERS • Producers/Suppliers: Any individual, groups or company practicing capture fisheries, aquaculture, processing, collection and delivery of targeted marine resources (tuna, grouper, snapper, shark, shrimp, napoleon) • Retailers/Buyers: any institutions selling targeted marine resources (tuna, grouper, snapper, shark, shrimp, napoleon) to end consumers • Financial Institution: any institutions funding or making investment in business of marine resources. ALL SEAFOOD SAVERS MEMBERS WILL BECOME CHAMPIONS OF WWF-ID SEAFOOD CAMPAIGN 2011

  7. STAGES OF IMPLEMENTATION MoU (minimum requirement) NO

  8. What WWF will bring to the partnership • Technical and Strategic Capacity  towards MSC & ASC • Communications capacity  joint campaign • Advocacy & Lobbying Network  national policy ASC

  9. REGIONAL PLATFORM • Participating countries: Indonesia, Singapore, the Philippines, Hongkong • Big Win: At the CTI Business Summit II, launch of Regional Seafood Savers Platform whose Partners from across the seafood market chain champion sustainable fisheries in the Coral Triangle.

  10. INITIAL INDONESIA’S CORPORATE MEETING

  11. INDONESIAN CANDIDATES SUPERINDO

  12. PROGRESS OF COMPANIES

  13. PROMOTION TRIAL WITH RANCH MARKET

  14. IDENTIFICATION PROCESS

  15. Licence Agreement: Panda Development Fund (logo use etc.) Fee: X00.000 € Sponsoring Agreement: Fee: X00.000€ Contract for Consultation: Fee: to cover one staff and additional consultants (e.g. for seafood assessments) One cooperation- three contracts EDEKA cooperation

  16. EDEKA cooperation 2012: 100% sustainable sourcing for all seafood products Analysis of the seafood portfolio Guidelines for Seafood Sourcing Moving seafood portfolio towards green Working along the supply chain to improve fisheries Traceability Political Activites Internal communication Communication to customers

  17. terima kasih..

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