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Mobile Web. August 8, 2005 Jungho Kim. Introduction New Services Location Based Services Mobile Commerce Mobile Computing Technology WAP QoS User Interface Future works. Contents. 1. Introduction. ■ Definition.
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Mobile Web August 8, 2005 Jungho Kim
Introduction New Services Location Based Services Mobile Commerce Mobile Computing Technology WAP QoS User Interface Future works Contents
1. Introduction ■ Definition • The technology can make it possible whenever and wherever a client wants, client get service by using web through wired or wireless internet ■ Surroundings New Services Networks Multimedia • Integrate wired and wireless network • Using internet • IMT-2000 • Encoding technology • Wideband network • Multicast services Location Based Service Mobile Computing Mobile Commerce Device • Diverse and powerful - Screenphone - Handheld computer - PDA - Bluetooth Client needs • Request of Mobile commerce and Mobile Office Wideband wireless network (2M ~ )
Tracking Tracking Vehicles Routing Service Annual Revenue Potential Estimated Gross Margin Navigation Service $ millions Finding Friends 3,298 3,500 Yellow Page 3,000 Location Information 2,500 Commerce Related Information Location Based Billing Location Based Service 2,012 Billing 2,000 Location CF 1,320 1,319 1,500 Personal information 805 1,000 679 528 497 453 Emergency Locator Service Weather Cast 500 272 199 90 181 60 0 AVL VT/SVR CL AT EOS IOS E&IS • AVL : Vehicle Location for Fleets - CL : Child Location • VT/SVR : Vehicle Tracking/Stolen Vehicle Recovery - AT : Asset Tracking • EOS : Emergency-Only Services - IOS : Information-Only Services • E&IS : Emergency & Information Services Safety 2. New Services - Location Based Service ■ Definition • The Services that is based on the location of a client. • Basically, It can be divided by four fields, Tracking, Billing, Safety and Commerce related to information ■ Positioning Map (Ovum) ■ Perspective of Location Based Service (Strategies Group)
Entertainment Mobile Gambling Mobile Horoscope Mobile MOD Mobile Lottery Mobile Ordering) Mobile Insurance Commerce Related Information Mobile Banking Commerce Service Electronic Sign Home Mobile Ticketing Internet Shop Distributions Industry 2. New Services - Mobile Commerce ■ Definition • A client wants to use commerce services, he can use these in anytime and anywhere ■ Perspective of Mobile Commerce ■ Positioning Map (Jupiter, IDC (International Data Corporation), LG Ad.) (단위:억원) 10,000 50% 45.0% 9,360 39.5% 8,000 40% Users who use online services 33.5% 6,000 30% 27.0% 5,200 Total client Market size 21.0% 4,000 20% 15.6% 2,560 Online CF Market size 2,240 2,000 10% 1,430 935 187 375 540 220 65 0 0% 110 2001 2002 2003 2004 2005 2006
90 Handphone 80 PDA 70 HPC Computer 60 Maturity (%) 50 Maturity 40 30 20 10 0 Years 97 98 99 00 01 02 03 04 05 06 2. New Services - Mobile Computing ■ Definition • A solution that support to do business that clients want by using Laptop Computer, HPC/PPC or PDA ■ Perspective of Mobile Computing(Source: Gartner Group, 1997) ■ Positioning Map Entertainment Home MOD Network Game Mobile Banking Home Shopping Living Information Reservation Remote Lecture Stock Management Mobile Computing Service Remote business Edu. Industry Remote Meeting Cyber Unv. Traffic info. Biometrics Remote Treatment circumstance Emergency Medical Publics
3. Technology - WAP ■ Problem The unified platform and protocol in mobile environment are needed for accessing web information, like HTTP and Web browser. ■ Solutions WAE = Wireless Application Environment, WML = Wireless Markup Language WMLScript = Wireless Markup Language Script WTA = Wireless Telephony Application WSP = Wireless Session Protocol WTLS = Wireless Transport Layer Security WTP = Wireless Transport Protocol
3. Technology – QoS ■ Problem We cannot assure that the reliability of wireless links may vary drastically and unpredictably with the mobility of a host and changes in the terrain. ■ Solutions • Mobile IP • Home Agent(HA), Foreign Agent(FA) • Home address, care-of address • IPv6 • Replacement for the current version of IP • RSVP • Resource reservation protocol
3. Technology – User Interfaces ■ Problem It is obvious that Mobile Web device should be portable. Therefore, the screen must be smaller than user want, and also the user input surroundings are too tricky. ■ Solutions • Voice Recognition • Broad Screen Device (e.g. Hand Held PC, PDA) • PIMS (personal information management system) • Intelligent interfaces (e.g. SKT 1mm)
4. Future works • Browser • Enhanced UI for full internet browsing Additional content type viewers • (e.g. pdf, office, etc) RSS, live bookmarks, e-book, multimodal, search, help • Scripting • Script enabled application environment • Messaging • SIP/IMS Presence and Group Management Unified Messaging • E-mail • Push E-mail