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Module 10 Business Ethics/ Social Responsibility/ Environmental Sustainability. Business Ethics Social Responsibility Environmental Sustainability. Business Ethics. Principles of conduct within organizations that guide decision making and behavior. Business Ethics. Code of Business Ethics
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Module 10Business Ethics/ Social Responsibility/ Environmental Sustainability
Business Ethics Social Responsibility Environmental Sustainability
Business Ethics • Principles of conduct within organizations that guide decision making and behavior
Business Ethics • Code of Business Ethics • A document that provides behavioral guidelines that cover daily activities and decisions within the organization
Ethics Culture • Ethics training should include: • A message from the CEO • Development and discussion of codes of ethics • Procedures for discussing and reporting unethical behavior
Ethics Culture • To align ethical and strategic decision making: • Incorporate ethical considerations into long-term planning • Incorporate ethical considerations into performance appraisals • Encourage whistle-blowing • Monitor department and corporate performance regarding ethical issues
Bribes • A gift bestowed to influence a recipient’s conduct • Illegal in many countries, acceptable in others
Business Ethics Social Responsibility Environmental Sustainability
Social Responsibility • Actions an organization takes beyond what is legally required to protect or enhance the well-being of living things
Social Policy • Concerns what responsibilities the firm has to its employees, consumers, environmentalists, minorities, communities, shareholders, and other groups • Should be considered during each stage of strategy formulation, implementation, and evaluation
Social Policies on Retirement • Worker shortages in countries around the world are leading to changes in retirement and immigration policies
Business Ethics Social Responsibility Environmental Sustainability
Environmental Sustainability • The extent that an organization’s operations and actions protect, mend, and preserve rather than harm or destroy the natural environment
Environmental Sustainability • Strategies of companies are scrutinized and evaluated from a natural environment perspective • Employees, consumers, governments, and society are resentful of firms that harm rather than protect the natural environment
Sustainability Report • Reveals how a firm’s operation impact the natural environment • These reports are not required, but are a good business practice
Lack of Standards Changing • Making a claim that a product or process is “green” is becoming more difficult as standards are put into place
Obama Regulations • New “clean technology” business start ups • Solar • Wind • Biofuels • Insulation
Managing Environmental Affairs in the Firm • Managers must formulate strategies that preserve and conserve natural resources and control pollution • Environmental strategies could include • Developing or acquiring green businesses • Divesting or altering environment-damaging businesses • Striving to become a low-cost producer through waste minimization and energy conservation • Pursuing a differentiation strategy through green product features
Students and Environmental Training • Companies prefer to hire graduates with training in environmental issues
Reasons Why Firms Should “Be Green” • Consumer demand • Public opinion • Environmental advocacy groups • Federal and state environmental regulations • Lenders • Consumers, suppliers, distributors, and investors • Liability suits and fines
Be Proactive, Not Reactive • Proactive – do more than the bare minimum • Reactive – changing only when forced to by the law or consumer pressure
ISO 14000/14001 Certification • International Organization for Standardization (ISO) • A network of standards institutes of 147 countries • Largest developer of sustainability standards in the world • Compliance is voluntary
ISO 14000/14001 Certification • ISO 14000 - a series of voluntary standards in the environmental field • ISO 14001 – a set of standards included within ISO 14000 • Adopted by thousands of firms worldwide to certify that they are conducting business in an environmentally friendly manner • Results in an environmental management system (EMS)
Electric Car Networks • Government funding for manufacturing • Recharging stations being installed in many cities • Extensive research and development within the auto industry • Companies are replacing gasoline powered vehicles with hybrid electric-natural gas vehicles
March 2009 Copenhagen Meeting • Scientists warned that global warming is worse than expected • Companies and governments encouraged to vigorously implement strategies to cut greenhouse gases • Kyoto Protocal expires in 2012 • Results of March 2009 Copenhagen Meeting are expected to replace the Kyoto Protocal