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Shape-Based Rate Change. New Thinking = New Savings Mailpiece design will become even more critical with the 2007 postage rate increases. First Class Mail Today. Shape – based pricing schedules Letters Flats Parcels 2-ounce letter 2-ounce flat 2-ounce Parcel
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Shape-Based Rate Change New Thinking = New Savings Mailpiece design will become even more critical with the 2007 postage rate increases
First Class Mail Today • Shape – based pricing schedules • Letters • Flats • Parcels 2-ounce letter2-ounce flat2-ounce Parcel .63 .63 .63
First Class Mail May 14 , 2007 • Shape – based pricing schedules • Letters • Flats • Parcels 2-ounce letter2-ounce flat2-ounce Parcel .58 .97 1.30
First Class Mail–Cards/Letters CurrentMay 14, 2007 • Post cards .24 .26 • Letters: • 1ounce .39 .41 • 2 ounces .63 .58 • 3 ounces .87 .75
First Class Mail-Flats Current May 14, 2007 • Flats -1ounce .51 .80 -2 ounces .63 .97 -3 ounces .87 1.14
Standard Mail (Bulk) Rates for Standard Mail Flats are currently under review
Priority Mail Current May 14, 2007 • Flat rate envelope: 4.05 4.60 • Flat rate box 8.10 9.15
Letter & Flat Measurements Flats 12” x 15” no more than ¾” thick Letters no more than ¼” thick 6 1/8" Max. 3 1/2" Min Size 5" 11 1/2" Max
No Yes No No No Yes Yes Yes Yes Yes No Automated Solution Current Rates How much does your item weigh? (If over 2 ounces) Shape-Based Pricing Compliant System May 2007 Rates Classify your mail by weight, size, and thickness Does the item weigh less than 3½ ounces? No No Is the item smaller than 6 1/8” x 11 ½” Does the item weigh less than 13 ounces? Is the item smaller than 12” x 15”? Is the item less than ¼” thick? Is the item less than ¾” thick? First-Class Letter, Flat or Parcel Parcel Letter First-Class Letter, Flat or Parcel Flat
What you can do • Change the print font • Re examine forms for unnecessary print • Group documents into one envelope instead of two separate mailings • Switch from single sided printing to double sided • Maximize each oz. Add a marketing piece or two if you have room to spare in an envelope
What you can do • Use post cards, instead of letters, to send a reminder, thank you or save the date • Fold forms into a #10 envelope instead of using an 8 ½ x 11 flat envelope • Update your mailing list to avoid returns and delays
Example 5,000 piece mailing at First Class Rate: 2oz flat: 5,000 x .97 = $4,850 2oz letter: 5,000 x .58 = $2,900
FOREVERSTAMP • Intended to reduce the inconvenience to acquire new-rate postage or “make up” stamps • Will initially be sold at the new First Class Mail single-piece 1-ounce letter rate = .41 • Can be used for International mail but the value is still .41 – additional postage required • On sale April 12 at the new rate of .41
Questions? • Anna Pascarella 28703 • Presentation will be sent via email to BAS list serve