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Mastering Promotions

Join Pat Adams, Regional Manager of Scotts Valley, CA, in this webinar to learn how to use NSP promotions to increase sales, promote sponsoring, and build and retain managers.

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Mastering Promotions

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  1. Mastering Promotions Pat Adams Regional Manager Scotts Valley, CA

  2. A recording of this webinar will be available at www.nspwebinars.com A phone recording will be available at 1-712-432-0453 PIN 5889256 (not a toll-free call) Recordings available 9/13

  3. Type in Your Questions!

  4. New Business Topic Everyday! Monday, Sept. 9th‒ Julie DeVisser (Recording)Mentor Like you Mean It! Tuesday, Sept. 10th‒ Lynda Hammons (Recording)Pure Sunshine: NSP’s Uncompromising Quality it Your Competitive Advantage Wednesday, Sept. 11th‒ Mary Ward(Recording)Do You Use and Education Station? Friday, Sept. 13th ‒ LaDonna FrantzHow I Gave Myself a Raise!

  5. 2 Free Shipping Certificates!

  6. Giveaway Winners Please Contact: Shandi Hatfield 801-341-7205 shandie@natr.com

  7. Leaders Conference 2013Inspire to Lead Oct. 9 – 12, 2013 Las Vegas, Nevada

  8. Expand your influence and elevate your team with an unprecedented all-star speaker line-upLook What’s in store for you at this year’s Leaders Conference!

  9. Register NOW for the Best Prices Bring a manager friend and save even more! Develop yourself and your team www.naturessunshine.com

  10. Dr. Matt Tripp Meet Dr. Matt Tripp, NSP’s new Chief Scientific Officer, and learn how NSP leads the industry with a unique blend of superior science and herbalism.

  11. National Convention 2014 March 26—29, 2014 Cincinnati, OH

  12. Dr. Mark Hyman • Passionate advocate for resolving the root cause of chronic illness through whole-systems approach, Functional Medicine • Medical Editor for the Huffington Post • On Medical Advisory Board to the Dr. Oz Show

  13. Come to National Convention 2014 and Discover the New Transformational Power of Nature’s Sunshine Bring your entire group for: • New Breakthrough Products • Best-in-Class Speakers • New Duplicable Business Systems • New Internet Tools • Convenient location • Much More! www.naturessunshine.com

  14. Patricia Adams, BS, CNC, NHC, NE Regional Manger, CA Board-Certified in Holistic Nutrition Bachelor of Science, Clinical Nutrition Certified Nutritional Consultant Nutrition Educator Doctor of Naturopathy

  15. I Use NSP Promotions to…. • Increase Sales • Promote Sponsoring • Build and Retain Managers And YOU can too!

  16. Increase Sales Don’t assume your group has already seen the promotion • Own it • Send it from you, their contact/mentor/friend • Jazz it up • Re-name it • Make the subject line exciting

  17. Marketing the Promotion Use words such as… • New • Now • Secrets • Truths • Today only or • “Look what if found!”

  18. Use the numbers 3, 5, 7, 9 Examples: • Three ways to boost your immune system • Nine ways to save • Five ways to impress your friends

  19. Add Personal Experience Examples: • I like to use this product for ____________ • My son loves this product when he feels_____ You’ll see the most benefit when you’re excited!

  20. What If I Don’t Have a Story? Find one: • The Little Herb Encyclopedia • The Comprehensive Guide to Nature’s Sunshine Products • Google Search Keep it short- a small paragraph per item

  21. How Do I Order? Make sure to teach people how they can order: • Your MyNSP website to sign up as a new member • www.naturessunshine.com with their account number and PIN • Order Sales at 1-800-453-1422 with their account number

  22. Promote Sponsoring When the promotion is about sponsoring it’s simple, share the promotion with… • Everyone in your group who has EVER signed someone up • Everyone who has referred someone to you to sign-up

  23. Customize the Message • Make the subject line interesting • Use testimonials specific to sponsoring • Point out someone who really benefited • Now they can buy wholesale! • Last I heard, she got her whole office cleansing!

  24. Use a Strong Tagline • Never miss an opportunity to share! • You don’t know whose life you will change • You friends will love this too! • So don’t keep the good news to yourself • It’s easy to let your friends in on this! • Who do you know that could use this help?

  25. Always Mention the Business Opportunity • If you don’t, someone else will • Daily we lose members to other “wonderful opportunities” • Which are never as good as Nature’s Sunshine! • I learned this the hard way when my own son got recruited!

  26. Build and Retain Managers People feel important when you include them in your ‘inner circle’ • Let them know they’re ‘in’ • You care enough about them to include them

  27. Build and Retain Managers • Let your group know they’re on your ‘team’ and there’s a great new promo for them to share with ‘their people’ • Usually managers get an additional phone call, especially when they’re close to breaking out • They can use the promo to help

  28. How Do I Introduce the Business Opportunity to Potential Managers? Examples: • You’ll be the ______ specialist when you’re over this! • I can’t wait to send you people, let me know when you’re ready! • I wonder if your friends would like to have a class?

  29. How Do I Introduce the Business Opportunity to Potential Managers? • You’ve referred so many people, how can I help you? • Won’t it be great when you have a Nature’s Sunshine Store? (In their home town, Maui, etc.)

  30. Summary Use the NSP promotions as a way to reach your group • Via email- free and fast • Via telephone- low cost • Via postcard- works best for reminders, takes too long for a promo

  31. Summary (continued) Don’t assume they already know… • About the promotions • How to share/sign- up a new member

  32. Summary (continued) We need to see things multiple times to ‘get it’ • Your personal contact is a great way • Do it every time, on every promo

  33. Summary (continued) Let your excitement show • About the products • About your group, ‘inner circle’ • About your own Nature’s Sunshine experience!

  34. Keep in touch with your people or someone else will! Thank you!

  35. Let’s Answer Some Questions!

  36. I-Inspire Doug Corrigan, Director of Field Marketing

  37. What is I-Inspire A Celebration of Sharing… The Transformational Power of NSP April 1- January 31, 2014 Goal: Inspire more Sponsoring Retention Sunshine Rewards Manager Development

  38. Communications #1 Rule? REMEMBER YOUR AUDIENCE!

  39. Something for Virtually Everyone • For Builders The Grand Prize (Cruise) • For Everyone Who Shares Achiever Awards (Product, Prizes, Recognition)

  40. I-Inspire Grand Prize- Cruise • Top150 point earners receive a 7-day Cruise! • Plus, additional Cash & Prizes

  41. Simple Eligibility Requirements • Be at least a Manager (non-pending status) on January 31, 2014 • Maintain or exceed your Group Qualification Volume (“GQV”) for the period of April 1, 2013 through January 31, 2014 (the “Qualification Period QV”) against the “Base” period (April 1, 2012 through January 31, 2013). • Manager count as of January 31, 2014 can be no less than your Manager count (if any) as of March 31, 2013.

  42. I-Inspire Cruise Sponsor Two New Members in any month and you could win a 7-day cruise!

  43. I-Inspire Cruise Now it the time to make your move! Three Mega Bonus point offers make it possible to catch-up and take massive steps towards winning the 7-day Caribbean cruise!

  44. View Your I-Inspire Points The I-Inspire Leader Board

  45. Offer 1: Be a TOP Monthly Point Earner Be a TOP point earner in September and receive up to 200 bonus points. Top 1-150 in September receive a 200 point bonus 151-300 in September receive a 100 point bonus

  46. Offer 2: Earn TRIPLE Points During September you earn TRIPLE points for SmartStart Sponsoring Example: Jessica sponsors 3 new members who each purchase 100-300 QV on their sign-up order. Jessica will receive TRIPLE points or 45 total I-Inspire points (instead of 15 pts..)

  47. Offer 2: Earn TRIPLE Points Continued… Earn TRIPLE points when you become a new Manager in September for the 1st time. That is 240 points!

  48. DOUBLE I-Inspire Points in September! 2 points 10 points 2 points 40 points 20 points 20 points 160 points 80 points 80 points

  49. Offer 3: Earn DOUBLE Points For all other building activities in September!

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