BWFP Spring Celebration Fundraising Reception & Auction

1. BWFPSpring CelebrationFundraising Reception & Auction May 24, 2012

2. About Us The BWFP College, Career, and Goal Achievement Program serves public high school students seeking to maximize and realize their potential.  Programming begins for students in their freshman year of high school and continues through high school graduation. We work with students via weekly sessions, providing mentoring and programming through their senior year.  The first year culminates with a solid "High School to College Road Map" that is then implemented and enacted throughout the balance of their high school years.  Mentors are also assigned in the student's freshman year.

3. Our Mission • To teach at-risk youth how to be successful students, successful adults. • Our Goals • Decrease high school dropout rates / increase graduation rates • Increase the number of at-risk students attending & completing college, with a purpose • Encourage BWFP program participants & college graduates to return to help revitalize their communities

4. Working primarily in an afterschool setting • The Road Map includes: • How to set & accomplish meaningful goals • Identifying interests / potential career interests • Understanding college entry requirements • Developing Leadership & Life Skills • Exploring Civic Engagement • Identifying where to get help when needed

5. Key Program Pillars • Holistic • Inclusive • Introduces human agency • Meets kids where they are • Instills mutual respect • Self-reflection • Community in practice • Civic engagement • Peer influenced • Teaches personal accountability

6. Summary The BWFP Spring Celebration is an annual event to benefit the BWFP, beginning on May 24, 2012 We will reach out to celebrities, musicians, comedians, and film and TV stars to attend, support and endorse. Sponsors will receive massive media exposure throughout the campaign through online ads, social media, contests, mobile platform, tweets, meetups and at the event itself. Content will be fully integrated with web, social media, mobile platforms to share sponsor messages and generate donations. 100% of donations will go to the BWFP.

7. Our TeamWhy we will succeed

11. First Annual Fundraising Event held by the BWFP • Reception & Silent Auction in which all proceeds go to the programs and services of the BWFP The Event

12. The Auction The BWFP will offer luxury items, vacation trips and works of art • Golf Outings • Awards Ceremonies • Works of Art • Jewelry Items • International Vacations • Family Vacations • Adventure/Sport Vacations • Designer Clothing

13. PR & Marketing Outreach Our Outreach Will Deliver Your Company Public Relations Marketing • Press Releases • Celebrity Endorsements • Media Pitches • White Papers • YouTube • Google Video • Yahoo Video • Facebook • AOL • Vimeo • Lifestyle & Charity • Charity Happenings • Metacafe • Zvents • Yelp …and other sites!

14. The Media • Local and National Publications • Lifestyle Publications • Local and National Media Coverage

15. Celebrity Guests The BWFP will seek and feature local celebrity guests and supporters

16. Sponsorship Opportunities Multi-leveled opportunities. Please inquire about tailored partnership levels.

17. Diamond Partner (Exclusive) • Title Sponsorship rights: BWFP Inaugural Reception & Silent Auction Sponsored by (company name) • check presentation with photo opportunities during the event • company logo prominently featured as Diamond Partner on save-the-date and event invitation • full–page, four–color, back cover advertisement in event program • listing on partner page of event program • logo featured on the BWFP website at www.thebwfp.org • recognition as Diamond Partner in all media outreach including press releases, traditional and non-traditional media including social media • company signage at event • logo projection during event • opportunity to showcase company or product in gift bag

18. Platinum Partner • company logo on save-the-date and event invitation • half–page, black–and–white, inside front cover advertisement in event program • listing on partner page of event program • logo featured on the BWFP website at www.thebwfp.org • recognition as Platinum Partner in all media outreach including press releases, traditional and non-traditional media including social media • company signage at event • logo projection during event • opportunity to showcase company or product in gift bag

19. Gold Partner - Gift Bag • company logo on  gift bags • logo / signage at gift bag area • half–page, black–and–white advertisement with preferred placement in event program • listing on partner page of event program • logo featured on the BWFP website at www.thebwfp.org • recognition as Gold Partner in all media outreach including press releases, traditional and non-traditional media including social media • company signage at event • opportunity to showcase company or product in gala gift bag

20. Additional Partnerships • Silver Partner – Coat Check or Lobby (Exclusive Opportunity) • Bronze Partner – Technology (Exclusive Opportunity) • Believer in the BWFP • Supporter of the BWFP • Friend of the BWFP

21. Past and Current Sponsors The BWFP would like to thank all of our past and current sponsors for their support.

22. Questions? For Questions Regarding Partnership and Event Participation please contact: Tammy Domenick O: 212.995.5017 C: 646.299.1125 E-mail: tammy@blackstilettopr.com For Questions Regarding the BWFP Program please contact: William Weeks C: 610.909.9292 E-mail: wrweeks@thebwfp.org