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The Importance of Sampleboards. . Importance of Sampleboards. Three (3) invaluable advantages of doing sampleboards: 1) Familiarisation with resins 2) Experiment with new designs 3) Powerful marketing tool. 1) Familiarisation with Resins. Crucial for inexperienced applicators in particular
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The Importance of Sampleboards . EpoxySchool.com
Importance of Sampleboards • Three (3) invaluable advantages of doing sampleboards:1) Familiarisation with resins2) Experiment with new designs3) Powerful marketing tool EpoxySchool.com
1) Familiarisation with Resins • Crucial for inexperienced applicators in particular • Can’t jump straight into doing large floors without “playing” with new product • Gives you a feel for products – viscosity, application techniques, pot life, film issues etc. EpoxySchool.com
2) Experiment with New Designs • For all applicators, even experienced • Development of: - own methods, - IP, - marketing edge • Can add great value to your business • Have fun! Push boundaries. EpoxySchool.com
2) Experiment with New Designs • Ensure colour/pigment combinations work • Can get carried away – great concepts don’t always work out • Can it even be done? Is it practical? Is it too sensitive or labour intensive? EpoxySchool.com
2) Experiment with New Designs • Examples of “brilliant” concepts NOT working: -Too messy - - Dirty looking - EpoxySchool.com
3) Powerful Marketing Tool • Allows the client to “touch and feel” the finished product • “Wow factor” - needs to be seen first hand and not in a photo, e.g. colour change EpoxySchool.com
3) Powerful Marketing Tool • Ensure you’re “on the same page” as client if tailoring design from scratch • Very hard for client or applicator to describe some designs. How would you accurately describe this one? EpoxySchool.com
Other Sampleboard Points… • Very Important! Sampleboards are “representative only”. • Might look slightly different on floor. Advise clients to avoid disappointment/dispute. • Make sampleboards big - minimum 900mm x 600mm. • MDF is a good material to use. EpoxySchool.com