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ICT & Company Practice: Introduction to Information Society and Competitive Strategy

This course aims to provide participants with practical information about the information society and competitive strategy in the context of ICT. The course includes lectures, guest lectures, literature review, case presentations, and a final paper. Participants will explore theories, analyze organizations, and develop new insights. Peer reviews will ensure quality summaries and discussions. The course structure covers topics such as multi-channel strategy, technology acceptance, innovation diffusion, and more. Join us in this interesting journey!

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ICT & Company Practice: Introduction to Information Society and Competitive Strategy

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  1. ICT and Company Practise 2010 Kick-off March 31st Dick Heinhuis

  2. We live in interesting times

  3. Chinese curse • May you live in interesting times • (May you come to the attention of those in authority • (May you find what you are looking for)

  4. Meeting March 31th (1) • Introduction participants • Practical information • Introduction course structure • Lecture Information Society

  5. Practical information • Wednesday from 10.00 – 14.30 hrs? • Friday from 10.00 – 14.30 hrs • Lectures • Guest lectures • Literature review/Case • Paper

  6. Lectures • Lectures: discussion on theoretical subjects • Literature: discussion applied to ICT subjects • Case: presentation on organization • Guest lectures: information on ICT subjects

  7. Literature review • Weekly basis • Students prepare summaries and discussion • +/- 3 articles • Peer review • Teams of 2-3 students

  8. Case presentation • 8 presentations • 10 – 15 minutes • Covering topics from the course

  9. Final assignment • Paper on one of the subjects from the course (including guest lectures) • Review lecturer

  10. Grade • Literature review + case (+/- 30 hrs) 30% of total grade • Paper (+/- 70 hrs) 70% of total grade

  11. Case review • Information on organization (2) • Use of theories (2) • Analysis (4) • New insights (2)

  12. Peer review • Quality summary (1 – 4) • Summary not correct (1) • Summary not complete (2) • Summary complete but not to the point (3) • Summary complete and compact (4) • Quality discussion (5 – 8) - No discussion (1) - Discussion on basic level, nothing new (2) - Discussion adds to the reading (3) - Discussion leads to new insights (4) • Extra analysis (1 – 2) • New literature (1) • Combining with other subjects (1)

  13. Review paper • Standards academic paper (e.g. structure, literature) • +/- 5000 words; 25 – 30 references • Discuss subject paper first (April 16th)

  14. The course structure Multi channel strategy Technology acceptance Innovation diffusion Information society New capitalism Value chain Strategic Alignment Model Transaction costs Theory of the firm Disruptive technologies Competative strategy Core competences Resource based views

  15. Context Information Society (Daniel Bell) (Manuel Castells) (Frank Webster) New capitalism (Max Weber) (Richard Sennett) (Robert Putnam) (Zygmunt Bauman) (Naomi Klein)

  16. Context why is this world looking like it is

  17. Economic explanations • Companies (theory of the firm) • Economic relations (transaction costs; value chain)

  18. Management explanations • Competitive strategy • Resource based view • Core competences

  19. ICT explanations • Strategic Alignment Model • Multi channel strategy

  20. The human ICT explanation • Technology acceptance • Innovation diffusion • Disruptive technologies

  21. The Information Society Companies as drivers of change Competition and strategy ICT and Strategy ICT acceptance Competitive advantage Transaction costs, value chain The New Capitalism

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