The Leading Agency for Interactive Rights Since 1979

1. The Leading Agency for Interactive Rights Since 1979

2. FOG Overview • FOG Studios specializes in exclusive representation, negotiation and business management of game development teams and interactive brand management for intellectual property holders. Where possible, we package developers and intellectual properties to create cutting edge interactive entertainment products on all platforms from consoles to wireless worldwide. We have served over 500 intellectual property holders and developers since 1979 and placed over 6500 products with hundreds of Publishing Partners.

3. FOG Resume

4. FOG Brand Resume

5. Publishing Partners FOG works with the world’s top publishers on all formats mobile to console

6. FOG Strengths • Industry leader in interactive entertainment for over three decades • We have created over $3B in revenues for our customers and clients. • Global presence with low overhead • Relationship based customer oriented brand management focus • Organizational Growth linked to Customer Growth (Co-Invested) • Collaborative vs. Adversarial Negotiation Strategy (Repeat Business)

7. Key Business Segments

8. Brand Owners

9. Publishers

10. Developers

11. Service Providers

12. Force Multipliers • FOG’s reputation with publishers for quality, dependability and delivery • International trade show presence • 32+ year negotiation history with customers • Network of 31,000+ decision makers and internal champions • Strategic partnerships

13. FOG Strategic Partnerships • Where possible, FOG leverages its strategic partnerships to advance your business and hone your competitive edge

14. What FOG Can Do For You • Strategic consulting and market positioning • Business management and development • Negotiation and mediation • Propose and close strategic partnerships

16. Launching Developer Clients • Refine Marketing Materials to Targets • Establish Negotiation Parameters • Leverage Network and Strategic Partners • Trade Show Planning and Integration • PR and Media Planning • Establish five year trajectory and metrics • Salesforce.com Opportunity Pipeline • Review certifications, insurance and past contracts

17. Launching Interactive Brands • Packaging IP with Developer Resources to provide publishers with turn key solutions • Identify and recommend potential licensees • Develop platform specific negotiation strategies based on knowledge of other deals • Negotiation, Contract Revision and Management • Manage Interactive Approval Process

18. World Class Interactive Negotiations • Having placed over 6500 products in market FOG has an impeccable track record in terms of negotiations. • Our extensive network grants us access to the key decision-makers and allows us to avoid a lot of the red tape that plagues other negotiators. • Our library of pre-negotiated terms and conditions streamlines the redline process with repeat customers • We place an emphasis on fairness and base our negotiations on what makes sense for both parties. We subscribe to the repeat business model and as such never burn bridges.

19. FOG Firsts and Bests • First agency to begin representing software developers and intellectual property owners\brands to publishers of interactive entertainment – 1979 • Only firm to release a game on 23 systems simultaneously worldwide – Minder 2049er, the birth of worldwide interactive distribution • First agency to place a title which generated more than $1,000,000 in royalties to an independent developer. • First agency to place western titles direct to Japan, via FROM USA label, titles distributed by Sony • First seven figure IP deal in mobile entertainment

20. FOG Firsts and Bests • For over 30 years has placed more interactive intellectual property rights than all other agencies combined • First Agency to place intellectual property rights for $500,000.00 and, within one year thereafter, set a record for the highest IP placement to date, 1.8 million as reported in Wall Street Journal • First agency to place broadband digital rights for eight figure deal. • First agency to negotiate a nine figure multi-title development commitment • Only agency to license Mario for non-Nintendo products

21. FOG Firsts and Bests • First agency to create a packaging and marketing strategic alliance for worldwide distribution of games-Softsell • Set up first porting and conversion center in the history of the industry-Rich & Rich Imagineering team-Commodore 64, Vic 20, Coleco vision, TI994Alpha, Atari 5200. • Agency selected by a consortium of North American publishers to establish first international distribution for interactive products in 26 European countries-U.K, France, Germany, Norway, Sweden, Finland, Austria, Russia, Spain, Italy, and Australia 1985-1990. • Agency selected to establish distribution/US publishing presence for Ubisoft and Atari

22. FOG Firsts and Bests • First agency to assist in expansion of America Online globally via establishment of AOL Canada • Negotiated first nine-figure M&A in the industry • First agency to place a seven figure development deal-Johnny Hart– Wizard of Id, Quest for Tires–Sierra Online. • Only agency to have a larger gross revenue than the largest game publisher, 1983 12 million, Sierra 10.2, Broderbund 9.8 • First agency to hit 1, 2 and 3 billion marks for revenues of interactive titles which were licensed or placed via our firm.

23. FOG’s Interactive History LAUNCHED THE FOLLOWING INTERACTIVE GENRES: • Fight Night (first boxing franchise) • Hardball (first baseball franchise) • Blades of Steel (first hockey game) • Law of the West (first western) • Karateka (first martial arts karate game) • Superman (first comic book character based videogame) • Blood Bowl (first board game conversion) • GATO (first submarine simulation) • F-15 Strike Eagle (first flight simulation)

24. Iconic Franchises • Choplifter • Boulderdash • Miner 2049’er • Test Drive • Command & Conquer • Castlevania • Teenage Mutant Ninja Turtles • Seventh Guest • Wizardry • Advanced Dungeons & Dragons • Inspector Gadget • Bushido: Way of the Stone • F-15 Strike Eagle • F-16 Falcon • Soldier of Fortune • Puzzle Quest • Cabela’s Big Game Hunter

25. The FOG Studios Family World Class TALENT

26. Existing Development Resources • FOG exclusively represents and provides business management, marketing, business development and negotiation services to over two dozen game development studios from around the world. • Clients include studios in USA, Canada, Australia, Japan, Hong Kong, Indonesia, Philippines, Poland, Slovakia, Germany, and more. • Over 100 new development projects placed annually • Project sizes from 50k mobile to $15M Console • Branded IP, Original Developer IP and WFH

27. Ed Dille • Chairman & CEO • Strategic Planning and Brand Management • Licensing and Merchandising in conjunction with Dimensional Branding Group • Lead Negotiator for contract revision and management • PR and Media Planning in conjunction with Clear Image PR and Gamebizwire

28. Irina Strelnikova • Director of Sales • Manages & oversees FOG Studios’ global sales and marketing • Manages the Ukrainian office of FOG Studios • Creates tools & methodologies to improve the effectiveness of FOG studios business processes • Contributes to the development of strategic and tactical solutions for effective business development of FOG Studios’ clients • Creates & develops new prospects and opportunities for FOG Studios’ clients • Creates & develops representation opportunities for FOG Studios • Represents FOG Studios and FOG clients’ interests at international expo shows

29. Christi Freeman • Executive Manager • Financial comptroller • Trade show coordination and meeting management • Executive Administrator • Legal record keeping • Human Resources coordinator

30. Vadim Toma • Sales Specialist • Creates new prospects and opportunities for FOG clients • Provides customer and client care • Develops and improves workflow processes • Drives CRM system upgrades and improvements

31. Jeremiah Chow • Sales Manager • Creates & develops new prospects and opportunities for FOG Studios’ clients • Provides advice, support, and assistance to FOG clients • Represents FOG Studios and FOG clients’ interests at international expo shows • Creates, evaluates & develops representation opportunities for FOG Studios • Strategic and tactical planning of FOG outsourcing clients’ activities

32. Alex Demchuk • Marketing Manager • Maintains product, opportunity reports and intake review pipelines • Reviews new prospective client portfolio and evaluation pitch materials • Represents FOG Studios and FOG clients’ interests at international expo shows • Prepares and coordinates preparation of marketing materials for FOG outsourcing clients • Develops and improves workflow processes

33. Trevor Lawrence • CTO • Software installation, upgrades, maintenance, testing, purchasing • Hardware repair, upgrades, troubleshooting and purchasing • Domain administration and Website maintenance • File administration and backups • Email system administrator • FTP management and setup • Training Tutorials

34. Max Petrov • Data Analyst • Maintains FOG CRM system (Salesforce) • Creates reports for clients and FOG • Software and hardware installation, upgrades, maintenance, testing, purchasing for FOG Ukraine • Systems administration and data backups • Office supplies

35. Ed Dille Chairman & CEO eddille@fogstudios.com Tel: 215.704.5796 Fax: 215.953.8408 Skype: eddille Irina Strelnikova Irina.strelnikova@fogstudios.com Tel: 38.057.702.6268 Fax: 506.474.9095 Skype: Irina.Strelnikova sales@fogstudios.com