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VP Fund Development Vikki Shepp

VP Fund Development Vikki Shepp. Program Director Dr . Mickie Allen. How the 15 Girl Scout Leadership Experience Outcomes equip our girls to be leaders in their own lives and to change the world.

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VP Fund Development Vikki Shepp

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  1. VP Fund Development • Vikki Shepp

  2. Program Director • Dr. Mickie Allen

  3. How the 15 Girl Scout Leadership Experience Outcomes equip our girls to be leaders in their own lives and to change the world

  4. Percentage of girls whose answering ‘a lot like me’, and ‘agree a lot’ or ‘agree’ to survey statements

  5. This is what the girls are telling us about their experiences in the Girl Scouts of Orange County.

  6. The Girl Scout Leadership Experience works… when fully implemented! Girl Scout Leadership Experience = Journeys + High Quality Process Experiences

  7. Girl Scout Leadership Experience Processes * girls doing these indicates that they are engaged in the 3 processes

  8. GSUSA 2012 study • Question being answered = What impacts the girls’ want to remain in Girl Scouts; what impacts their satisfaction with their experience? • Girls were asked about Journeys and processes, not other components such as product sale and camp • Girls who are satisfied with their Girl Scout experience stay in Girl Scouts • Satisfied girls are staying because the GSLE is being fully implemented • Fully implemented GSLE is primarily Leadership Journeys and the 3 Processes • Badges, higher awards, events, travel, series, product sale and camp are also important

  9. GSUSA 2012 study • Girls who re registered for the 2013 membership year told us that being involved in Journeys and engaged in high quality girl led, cooperative learning and learn by doing experiences are why they wanted to stay! • Data from this study indicates that it is the adult-girl partnership that is key to the girls being engaged in Journeys and Processes • Understanding that the GSLE materials are not enough is important; the processes must be utilized and the adult girl partnership must be embraced!

  10. Journeys + High Quality Process Experiences Girls having fun and remaining in Girl Scouts Higher Retention Rates Higher Achievement of Outcomes Girls equipped to be leaders and to change the world!

  11. Take Aways Girls participating in the Girl Scout Leadership Experience, under your amazing leadership, are being equipped with the skills and characteristics needed to be leaders in their own lives and to change the world! Based on GSUSA research we are seeing that girls who are engaged in a fully implemented GSLE program; primarily the Journeys and Processes, are more apt to remain in Girl Scouts. Girls remaining in Girl Scouts will have higher achievement in the 15 Outcomes and based on larger youth development research we know that Girl Scouts are more apt to be successful in school, celebrate diversity and be less inclined to get involved with drugs and alcohol.

  12. Take Action What you do matters!!!! What are your next steps with this information? What are your next take action steps? What can we do to support your next steps?

  13. Membership Manager • Nikki Dutra

  14. Final Membership 2012 vs. 2013 Total 37,107 Total 36,981 Adults up 1% Girls down 1%

  15. Membership 2013 vs. 2014through October 1 Total 25,182 Total 26,124 Adults up 6% Girls up 2%

  16. 2014 Goal Girls 22,400 Adults 15,000

  17. New Girl Comparison 9% decrease in new girls

  18. “I can’t wait to”

  19. Print Resources Posters & Flyers Recruitment Activities

  20. Digital Resources & Web Graphics Recruitment Email Templates Web Banners Supporting Graphics

  21. Fun for Volunteers

  22. New Promotional Materials TemporaryTattoos Stickers

  23. I can’t wait to…WIN! Contest • K-5 growth through October • Top 5 councils in the U.S. win $$$$ • If GSOC win, the top 5 Service Unit’s win $500 each! • Use that money to hold a fun event • for the girls, thank your leaders, • or start a day camp.

  24. National Recruitment WeekSeptember 30-October 5 1. Blogs 2. Volunteer Voices via Facebook Monday, September 30 Tuesday, October 1 3. Twitter Party (#ICantWaitTo) Wednesday, October 2, 6 p.m. 4. Throwback Thursdays via Facebook and Twitter, October 3 5. Volunteer video testimonials via Facebook and Twitter Friday, October 4

  25. Follow the conversation and join in the fun! Post, Tweet and Pin this week #ICantWaitTo

  26. Have a question or suggestion? Contact Nikki Dutra ndutra@girlscoutsoc.org 949-461-8840

  27. Business Process and Customer Service Manager • Barbara Van Note

  28. “YouAskedForIt”Family Registration

  29. “YouAskedForIt”New Online Member Registration

  30. “You AskedFor It”Online Events Registration

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