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YouTube will now be using hashtags on videos to help users conveniently search for as well as discover more videos of similar topics.
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Youtube Now Uses Hashtags for Better Searchability Digital Marketing
YouTube allows these hashtags YouTube will now be using hashtags on videos to help users conveniently search for as well as discover more videos of similar topics. Upon hearing the news, a lot of digital marketers and site owners agreed that YouTube’s move is quite beneficial since this will assist them in promoting their content to the site’s users. It was recently revealed that the hashtags would start to appear on videos that YouTube users have viewed using the Android mobile app and the web browsers but will not be shown in the iOS app. YouTube allows these hashtags to appear above the title of the video in blue text to enable users to search YouTube for more videos with the same hashtags. They can do this by clicking or tapping a specific hashtag that they want to use for a search. Also, the site’s users are also allowed to type a hashtag directly into the search bar and conduct a manual search for related videos with a similar hashtag. ...to help users conveniently search Digital Marketing
YouTube enables the creators to use hashtags Aside from that, news reports explained that the new update from YouTube enables the creators to use hashtags by including them in the description of a video. However, it was recently learned that the first three hashtags included on a video description would be allowed for display above the title. Also, creators can also add hashtags directly within the title of the video. But to do these techniques, Creators are required to follow YouTube’s policies in using hashtags which includes not using hashtags that promote hate speech and harassment, or those that intentionally redirect users to misleading content. The same set of hashtag policies also prevents users from over-tagging, which is according to YouTube’s definition as acts of using 15 or more hashtags within a single video. Finally, YouTube stressed out that violations of the hashtag use policies will most likely result to the site’s ignoring of hashtags, removal of a video from the site’s search results, or the removal of the same from the platform. by including them in the description of a video.
Source https://digitalmarketingjournal.weebly.com/blog/youtube-now-uses- hashtags-for-better-searchability Digital Marketing