5 Important Things to Know Before Developing a Mobile Application

2. 5 Important Things to Know Before Developing a Mobile 5 Important Things to Know Before Developing a Mobile Application Application Smartphones have taken the mobile industry by storm. Besides for communicative purpose, mobiles are now being used for a greater cause. Businesses and industries from entertainment to health, have realized the potential a mobile application holds to reach out to the niche market. Once you understand the critical role a mobile app can play in the growth and expansion of your business or even generate revenue for your market, however, there are essential things you need to consider before launching your application. You have a great app idea and believe nothing stands in your way to make big in the market. Unfortunately, this is hardly the case, an idea is never sufficient to sustain the product in the long term. Below is the list of certain things and factors that must be considered while brainstorming on a mobile application idea.

3. 1 1. . The Cost The Cost The basic start comes with planning the cost and budget for your application. It can depend on the features, complexity and the platform you choose for the development. This will, in turn, affect the resources and scope that will be allocated according to your selected requirements. For instance, a mobile application with back-end servers will cost more than a simple (backend less) application.

4. 2 2. . Market Market Take time to research and explore the current market trends and the potential of your app idea to grow in the existing circumstances and structure. It may be possible that something identical or similar already exists in the market. In that case, look out for competitors and ways of differentiating your services that will allow the product to stand out in the consumer’s mind.

5. 3 3. . The Right Technology The Right Technology It all comes down to selecting the best platform to develop your mobile application on. There are basically 3 choices you can make depending on the need and scope of your project. A native application that is designed to be ‘native’ to one particular platform, a web app that runs on a mobile browser from a central server and a hybrid app that can operate on multiple platforms.

6. 4 4. . Beta and Alpha Testing Beta and Alpha Testing It all comes down to selecting the best platform to develop your mobile application on. There are basically 3 choices you can make depending on the need and scope of your project. A native application that is designed to be ‘native’ to one particular platform, a web app that runs on a mobile browser from a central server and a hybrid app that can operate on multiple platforms.

7. 5 5. . Marketing Marketing The final and most essential thing to know once your product has been developed and released to the app store is devising the right kind of marketing strategy. Engaging your audience through social media platforms (Facebook, Google+, Twitter, Instagram and more recently Snapchat), posting blogs on a daily basis regarding news and updates regarding your app, optimizing the app with the right keywords on the App/ Play Store are some ways of building a buzz that will captivate user’s attention even before the app’s launch in the market.

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