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WIC LVL Quality Fresh Produce Initiative. Fall 2013. Let’s get started. Materials Agenda Break Evaluation Form. Ice Breaker. State your local agency Introduce each person’s name What type of salad describes your LA?. Think: Shopping Experience. Variety (MSR)
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WIC LVL Quality Fresh Produce Initiative Fall 2013
Let’s get started • Materials • Agenda • Break • Evaluation Form
Ice Breaker • State your local agency • Introduce each person’s name • What type of salad describes your LA?
Think: Shopping Experience • Variety (MSR) • Freshness and appearance • Display • In-store Location • Signage • Large posters • In-store cues
Minimum Stocking Requirement (MSR) FOOD CATEGORY: FRESH BANANAS Fresh only……………………. (8) yellow bananas FOOD CATEGORY: FRUITS AND VEGETABLES Fresh………………………………. $32 worth of a combination of 5 varieties of fresh fruits and 5 varieties of fresh vegetables
What is fresh produce? • Near same state as when it was harvested • In season • Bright color and crispness • Free of decay and defects • Appropriate storage
Keep it or Toss it? Practice Activity
Tips to keep produce fresh • Storage temperature/display temperature • Keep it off the ground • Avoid direct sunlight • Mist or bag them • Ethylene impact • Restock and rotate regularly
Materials for LVL LVL Packet • Quality Produce Checklist • Fresh Produce Talking Points • Quality Fresh Produce Q&A Additional Resources • Produce handling, storage and display guide • WIC Fruit & Vegetable signage • Vendor Materials Order Form
Share with vendor… Requirement Storage Sales Display Visual
Materials for Vendor Vendor Packet • Resource listing • Seasonal produce flyer
Evaluation Reminder Your feedback is important to us!