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The social media landscape

The social media landscape. Some key stats Social networking accounts for 23% of all online time. 800 million+ people now on social networking sites 500 million on facebook 83 tweets a second reference a product 35 hours of video uploaded every minute to YouTube.

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The social media landscape

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  1. The social media landscape • Some key stats • Social networking accounts for 23% of all online time. • 800 million+ people now on social networking sites • 500 million on facebook • 83 tweets a second reference a product • 35 hours of video uploaded every minute to YouTube

  2. The social media landscape • It’s not just the kids • The average social network user is 37 years old. • Facebook: 38. • LinkedIn: 44. • Twitter: 39. • MySpace: 31. • Bebo: 28.

  3. Social media and GCU • So what are we doing at the moment? • Corporate • Schools • Services

  4. Social media and GCU • How are we represented out there? • Facebook: 14 pages, 159 groups • YouTube: 550 videos under “glasgowcaledonian” • Twitter: ? • Ning: ?

  5. Social media and GCU • Debbie Colquhoun • Exchange & Study Abroad Administrator • Stephen Robertson • Web & Digital Marketing Manager • Stephen.robertson@gcu.ac.uk

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