Gibran Huzaifah's Inspiring Tale as an Aqua Entrepreneur in Indonesia with eFishery

1. Gibran Huzaifah's Inspiring Tale as an Aqua Entrepreneur in Indonesia with eFishery. Aquaculture is one of the fastest-growing sectors in the world. The fishery is essential in Indonesia as it adds value in sectors like food security, employment, income, and foreign exchange profits. Aquaculture also contributes to reducing marine resource pressure. In 2022, Indonesia’s total revenue from aquaculture was $12.6 billion which accounts for a CAGR of 0.1% As aquaculture accounts for profits and high income, several farmers indulge in activities like harvesting fish, raising them, and cultivating them for economic purposes. Gibran Huzaifah with his innovative idea has started the products used to feed or provide food to aquatic animals. This has improved the efficiency and productivity of local seafood farmers in Indonesia. As you follow the article, we have discussed more the initial and success story of Gibran Huzaifah, the founder of eFishery. About Gibran Huzaifah Gibran Huzaifah Amsi El Farizy is the CEO and Co-founder of eFishery, an Indonesian company. It was started in the year 2013 to help seafood farmers. Gibran Huzaifah studied at Bandung Institute of Technology and he had a startup in his college days, which was based on agrotechnology. The journey of eFishery’s CEO and Co-founder with his startup venture was birthed from an incident that he went through in his college days. The incident that inspired and motivated Gibran drove him to want to be an independent and self-reliant person. Working with determination towards his goals be it by selling donuts, taking private tuition, and as an attendant in a nearby market. Gibran found interest in the entrepreneurship field and took to learning about agriculture in-depth and was encouraged in the cause of reducing hunger concerns in Indonesia. He started rearing fish during his college days and later converted it into a business. He identified the problem in the fishery was the fish food and in turn, it was the reason for the high cost. That is when he founded an innovative tool that was designed using the Internet of Things (IoT) called eFeeder. This helps to detect fish appetites through its sensor-based technology. Since then, he is been helping Indonesian farmers across 280 cities.

2. eFishery Sucess eFishery with its eFeeder machine has helped around 200,000 farmers to build sustainable aquaculture. eFishery comes with the mission of meeting the demand for animal protein globally. Also aims to boost efficiency in converting feed to animal protein and to improve food security. Hence saving people from hunger and deficiency of protein. There are various services provided to farmers through eFishery with the use of technology to bring aquaculture solutions. eFeeder is an automatic machine that acts as a feeder to fish and shrimp which can be controlled or directed through mobile. This will help in maintaining even harvests, water quantity, and Feed Conversion ratio (FCR). The eFisheryku is a service that helps fish farmers cover both upstream to downstream services, provides access to financial services, and makes farmers earn a profit by selling their cultivated fish. Next is the eFarm which is a shrimp service that manages outbreaks, water quality in ponds, and diseases. Hence preventing all these helps to increase productivity and reduces problems for shrimp farmers. Awards Gibran Huzaifah has changed the lives of aqua farmers by increasing their average GDP by 64% and making eFishery the first unicorn aquaculture. Gibran Huzaifah was awarded with The Lindas in the year 2023. Conclusion In the journey of Gibran Huzaifah's entrepreneurship initially, there were many rejections and step-backs of investors as they could not believe in seafood farming with tech integration. He even faced the challenge of convincing farmers to use the product because farmers were not ready to change their process which was followed by 20 or 30 years. The company during their first six to seven months aimed to help farmers with technology and then later add value. Hence rest is the story of success and a payback for their hard work.