Locada Robertz's Visionary Leadership in E-commerce Logistics

1. Locad: Robertz's Visionary Leadership in E-commerce Logistics The success of e-commerce, along with the quality of the products also depends on the efficiency of the supply chain. Logistics is a unit in supply chains that includes planning, managing, and looking after the storage of goods and their effective transformation from sellers to end users. As online shopping has increased in recent years, the need for smooth delivery services of products is higher than ever. The need for timely deliveries is necessary to gain customer trust and satisfaction. Logistics play an important role in the e-commerce transition from traditional logistics to e-logistics is new now. E-logistics is the process of managing the organizational flow of selling goods or products on e-commerce platforms. In this article, we discuss the passionate entrepreneur Constantin Robertz who is the co-founder and CEO of Locad. We will also explore the transformative impact of Locad which is a Singapore-based logistics company that helps e-commerce and retailers in the effective management of the supply chain automatically. Constantin Robertz: Co-Founder and CEO of Locad Robertz is an experienced entrepreneur who has vast knowledge about logistics, e- commerce, and strategy. He completed his degree in Business administration and Management from the University of St.Gallen. He started his career as an intern at Banco Espirito Santo and has done a couple more internships. Robertz was a Research Assistant in the Institute of Management at the University of St.Gallen for a year later he worked as a Management Consulting at McKinsey & Company. Later in was a co-founder of adorella.com, which is a personalized online fashion mall. Robertz was a Global Venture Development manager at Rocket Internet AG and used to build e-commerce ventures around the world. He is also a co-founder and Board Director of Kaya Founders where he works part-time. He was also a CRE and president of Entrego, which is a tech-driven logistics platform. Robertz with his 10+ years of professional experience in the fields of logistics and e- commerce started Locad in the year 2020 along with other co-founders Jannis Dargel and Shrey Jain. Constantin met Jannis Dargel at Zalora, which is Asia’s leading online fashion platform. Constantin Robertz says that Locad aims to be “ the logistics engine” for consumer brands and that “ We provide a cloud supply chain that brands can pluck into for their e-commerce and omnichannel regional business.”

2. Brief about Locad Locad is a logistics platform that enables the supply chain management of e- commerce brands through a cloud supply chain which provides growth for their omnichannel business. Locad was founded by Constantin Robertz, JannisDargel, and Shrey Jain in the year 2020. It has headquarters located in Singapore. Locad helps e-commerce brands automatically store, pack, ship, and track orders through the cloud-based supply chain platform. The technology used in Locad handles inventory and organizes all the order processes through a network warehouse. The brands and retailers get details of distributed warehouses which in turn allows them to stock goods and provide faster delivery services in a cost- efficient way. Apart from developing logistics infrastructures of their own, Locad is beneficial for brands and retailers in 3 more ways the arrangements in Locad easily access scalable logistics which improves sales. Next, it helps brands to provide better customer service as they can access products from the nearest warehouse and ensure fast delivery services, they can either choose a delivery agent on their own or let Locad choose. Locad is an open platform that allows customers to link to any sales channel, it is very useful as retailers will be using different sales channels for business. Locad is a software-as-a-service (SaaS) company that provides service to bands and merchants on subscription-based methods and merchants need to pay monthly fees to access the service. The fees vary depending on the products stored in warehouses and orders. Locad has warehouses in 5 countries across the Apac region including Singapore, Thailand, the Philippines, Australia, and Hong Kong. Locad with providing a warehouse for storage and managing all the activities related to logistics automatically is enabling e-commerce bands to scale the business and enhance customer services.