The Recent Digital Marketing Trends

1. The Recent Digital Marketing Trends With each year, the field of digital marketing seems to be evolving and newer things get added to it. From search engines rolling out new algorithm updates to new trends, tools and methods coming up, there is a lot of things that online marketing sees. What this means for marketers is that they have to be diligent about keeping in sync with these changes as only then can they hope to stay ahead of competition and garner the best results. Thus, whether you hire SEO services India or go in for professional PPC management services India you need to be sure that you hire a firm that is well-versed with the recent changes and trends While last year saw, many new trends come up, 2017 is still just in the first phase and who know what we might see later on. But for now, some recent trends of digital marketing that hold value include- •Search engine as well as e-commerce marketing have moved on from Google to target social media sites, while this way already going on previously but now it has seen a big boom and social sites like Facebook and Twitter are field with companies looking to outdo each other •Buzz is also there that Facebook is working on testing their own version of search engine. What this means is now people can even search anything on social media, brands will gain more visibility and even connect better with people •Live video streaming has become very popular now and it is a great way to engage audiences. •Snapchat and Instagram are the latest social media platforms that have gained a lot of momentum. These are especially popular due to the extensive use of images and videos on them •AdWords, which is a PPC platform, has added an identity based PPC option wherein marketers can target people using specific ads based on their phone numbers and emails. This means that now www.brandconn.com/

2. PPC specialists have a chance to present people with ads that are relevant to what they are in need of at the present time •Not one or two but be present on maximum online platforms- Gone are the days where you could pick one platform and put all your efforts behind marketing yourself there. Now competition has become more aggressive and unless you are present everywhere chances of success are low. Whether on mobile, apps, desktops or anywhere else digital marketing should be used to provide you with a presence on all such platforms •Despite so many new things coming up content has not lost its important. It is still one of the most essential things that can make or break your online marketing campaigns. •Another thing which is soon to take center stage is voice search- Since smart phones have made their digital assistants more and more advanced, voice search is soon going to be an option that businesses will need to optimize for These trends are just the beginning of the changes that online marketing is going through who know what more we will see in the days to come. www.brandconn.com/seo-services.html www.brandconn.com/