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1.1: Market Evolution. Value. M-Business (Multi-Device, Multi-Web, Transformation). E-Business (Web-Enabled Transformation). E-Commerce (Web-Enabled Commerce). Business Integration (reengineering). Systems Integration (automation). Time & Scope. PCs, Servers, Mainframes.
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1.1: Market Evolution Value M-Business (Multi-Device, Multi-Web, Transformation) E-Business (Web-Enabled Transformation) E-Commerce (Web-Enabled Commerce) Business Integration (reengineering) Systems Integration (automation) Time & Scope
PCs, Servers, Mainframes Tomorrow Screen Phones MP3 Players PDAs Digital Cameras WAP Phones Mobile Tablets Pocket PC Autos Toys Pagers Information Appliances Embedded Internet Wireless/ Mobile Internet World Wide Web Today E-mail Chat Time Share PCs, Servers, Mainframes 1.2: Evolution Of Internet Access
2.1: The Innovation Circle Changing Customer Priorities Mobile Business Model Hardware& Device Innovation Infrastructure Innovation • Demographics • Speed of Servive • Simplicity and Convenience • Miniaturization • New Channels • Device Convergence • Voice User Interfaces • Network bandwidth • Network Convergence • Personalized Bandwidth
New Innovation Opportunities Customer Focus Application Breakthrough Platform Focus Infrastructure Supply Chain Focus Operational Focus 3.1: The M-Business Landscape
Client-Side Software Platforms Operating Systems, Tools, Browsers Device Platforms Cell phones, PDAs, PocketPCs Tablets, Appliances Breakthrough Platforms Framework Hardware Platforms Microprocessors, Chipsets, DSP, Flash Memory Web Services Platforms Operating Systems, Tools, Programming languages 4.1: Breakthrough Platforms Framework
Application Gateway/platform Providers Mobile Application Service Providers Application Infrastructure Framework Mobile Internet Service Providers Mobile Application/ Service Enablers 5.1: Application Infrastructure Framework
Wireless Operator Portals Multi-Purpose Web Portals Commerce Portals Pure-Play Niche Usability Customer Support CRM Messaging Mobile Devices Web Portal Customer Location- Based Services Bill Payment Real-Time Interaction Personalization Messaging Back-Office Applications Billing Content 6.3: Portal Framework
Channel Augmentation (Marketing Information) Channel Extension (Sales and Service Transactions) Mobile Customer Framework M-Commerce Channel (New Service Encounters) Business to Customer (B2C) Multi-Channel Synchronization (Building Relationships) 7.1: Mobile Customer Framework
Channel Web Portal Channel Extension M-Commerce Channel Multi-Channel Synchronization Marketing Customer Web Portal Mobile Devices Customer Sales Order Fulfillment Service Satisfaction E-Business Applications Business Intelligence Selling Chain Management CRM Billing Content 7.2: Customer Framework
Supplier Web Portal Mobile Devices Supplier E-Procurement Supply Chain Execution Supply Chain Visibility Service Management Distribution Planning Service Notification Forecasting Scheduling Procurement Delivery E-Business Applications Business Intelligence Selling Chain Management CRM ERP E-Procurement SCM 8.3: Mobile Supplier Framework
Mobile Office and Messaging Applications Front Office Enterprise Application Application Extension Framework Mobile Corporate Portals Specialized Solutions Business to Employee (B2E) 9.1: AOL Mobile Capability Framework
Employee Web Portal Mobile Devices Employee Specialized Solutions Mobile Office Applications Front Office Enterprise Apps Mobile Corporate Portals News, Stocks, Web Data Organization Performance Monitoring Self Service Procurement Intranet E-Business Applications Business Intelligence Selling Chain Management CRM ERP E-Procurement SCM 9.2: Mobile Employee Framework
Customer Pain • Value Proposition • Profit Model Solution Strategy • Internal Assessment • Capability Configuration • Business Case Creation Capability Evaluation • Blueprint Design • Impact Analysis • Integration Design Solution Blueprint • Tactical Execution • Project Planning • Application Implementation Tactical Execution 10.1: Typical Supply Chain Structure
Process Improvement Value Creation Effective Asset Utilization Cost Reduction Revenue Enhancement • Sponsorship? • Internal Leadership? • Current Strategy? • Resource-Funding, People? • Strategic Alliances? • Infrastructure Readiness? Strategic Improvement Scope of Initiative Breakthrough Transformation Key Considerations 10.2: Capability Assessment
Business Model Scope Customer Selection Value Creation Capability Alignment Mobile Strategy Corporate Strategy Mobile Portals Customer Applications Supply Chain Applications Employee Facing Applications Mobile Applications E-Business Application Layer Scalability Reliability Hosting Messaging Databases Middleware Data & Transaction Security Supporting Infrastructure Enterprise Infrastructure 10.3: Elements of a Solution Blueprint
Structured E-Trade/Auction Groupware, Workflow Issue-based Discussion E-Business Web Publishing Meeting Room Class Room E-Mail Messaging Chat Conferencing Forum Discussion Bulletin Board Informal Communication (Directional) Collaboration (team) Interaction Technologies for Collaboration and Communication Security Process
Core Competence Organizational Knowledge Quality Information Explicit Knowledge Know-what Know-how Know-why Raw Information Tacit Knowledge Crystallize Core Competence 5 Generalize Best Practice for Reuse Best Practice Produce Best Practice 4 Contextualize Organizational Knowledge Create Organizational Knowledge 3 Improve quality of information 1 Make tacit knowledge explicit 2 Information Technology Infrastructure
Product Manufacturing Information Manufacturing Input Process Output Raw Materials Assembly Line Physical Products Raw Data Information System Information Products
1 2 Define Measure TDQM Cycle Improve Analyze 3 4
Human Capital Wellspring of Knowledge Technologies Knowledge derivative Skill Experience Knowledge Learning Information Communication Industries Core Competency Processes Explicit, Codified Knowledge Methods Learning Intellectual & Intangible Assets Partnership Patents Data bases
Information Product Information Production Process Product Life-Cycle Information Product Manager Consume Changing Consumer needs
Problem Solving Architecture overlap Solution Requirements Knowledge Domains Drive Solution Domain Architecture Customized Solution Structure Customize Solutions Provide Scope for Provide Scope for Define Contain Contain Contain Define Technical Architecture Business Architecture Structured Knowledge Assets Services Products structure Structure
Corporate Knowledge Infrastructure Customer Care Management Performance Configuration Management Competency Configuration Application Configuration Assets Configuration Skill Configuration Methodology Configuration Groupware Group Decision Support Systems Desktop Video and Audio Conferencing Group Application Development Environment Collaborative Document Management Workflow Enterprise Information Management Integrated Networks Electronic Mail/Messaging Cross-Vendor Support Scheduling Executive Information System Standards Content Management Local/Remote Services Distributed Systems Infrastructure Telecommunication Infrastructure