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Utilization of Social media in the fashion industry . Elyese Johnson, Kate Nehra , Jack Goggin. Fashion Industry . Harper’s Bazaar was established in 1867 Economic Collapse of ’ 08 Trouble fully integrating into the digital age Fully integrated . Vogue vs. Harper’s Bazaar Overview.
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Utilization of Social media in the fashion industry Elyese Johnson, Kate Nehra, Jack Goggin
Fashion Industry • Harper’s Bazaar was established in 1867 • Economic Collapse of ’08 • Trouble fully integrating into the digital age • Fully integrated
Vogue vs. Harper’s Bazaar Overview Est. 1867 Est. 1892
vs. Marketing Differences Public Exclusive Quality Affordable