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Assessing Tourism and Trade Development in Barbados. Lessons from the Travel & Tourism Competitiveness and the Global Enabling Trade Report. Margareta Drzeniek Hanouz Senior Economist and Director Global Competitiveness Network. Outline.
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Assessing Tourism and Trade Development in Barbados Lessons from the Travel & Tourism Competitiveness and the Global Enabling Trade Report • Margareta Drzeniek Hanouz • Senior Economist and Director Global Competitiveness Network
Outline • The Global Competitiveness Network, the Travel & Tourism Competitiveness Report 2009 and the Enabling Trade Report 2009 • The Travel &Tourism Competitiveness Index (TTCI) and the Enabling Trade Index (ENI) • Focus on Colombia: Colombia’s performance in tourism and trade as assessed by the two indexes and comparisons.
The Global Competitiveness Network • Flagship product: The Global Competitiveness Report: launched in 1979 covering 16 countries; it has since expanded its coverage to 133 countries. • Editor: Professor Klaus Schwab. • Goal: to provide a benchmarking tool for policymakers and business leaders.
Global Competitiveness NetworkOur Reports as a unique tool • Enabling public-private dialogue: The findings of our Reports provide a neutral base for public-private dialogue on how to improve a country’s performance and address shortcomings and weaknesses. • Prioritizing reforms: Identifying strengths and weaknesses in each country’s competitiveness (Travel &Tourism (T&T), trade among others) environment. • Monitoring: Help policy makers, businesses and other relevant stakeholders to monitor progress over time.
Tourism and trade for developmentThe Forum’s T&T and Enabling Trade programs • The openness of nations is an important enabler of competitiveness and development. Particularly in developing countries, travel & tourism (T&T) and trade are important growth drivers. The logistics and travel & tourism sectors should work collaboratively with policy makers and other relevant stakeholders to remove barriers to the movement of people and goods, and encourage productive travel and trade. • The World Economic Forum’s Enabling Trade and T&T programs delve into the fundamental attributes that govern nations’ ability to benefit from trade and T&T. They provide a concrete basis for dialogue between different stakeholders on fostering trade openness and a welcoming and sustainable travel sector.
The Forum’s T&T and Enabling Trade programsThe Travel & Tourism Competitiveness Report 2009 • Aim: The analysis provides an opportunity for the T&T industry to highlight to national policymakers the obstacles to T&T competitiveness for policy attention. • Methodological Tool: The T&T Competitiveness Index (TTCI). • History: Developed and launched in 2007, initiated by the Forum’s Industry Partners in Logistics and Transportation. • Partners: The Forum’s T&T Industry Partners and data partners (UN-WTO, WTTC, IATA, IUCN, Booz Allen, and Deloitte). • Coverage: 133 economies, over 98% of global GDP.
The Forum’s T&T and Enabling Trade programsThe Enabling Trade Report 2009 • Aim: Raise awareness of the significance of international trade flows for economic development and the importance of reducing barriers to global trade, in particular those related to transport. • Methodological Tool: The Enabling Trade Index (ENI). • History: Developed and launched in 2008, initiated by the Forum’s Industry Partners in Logistics and Transportation. • Partners: The Forum’s Industry Partners and International Organizations active in the area of international trade. • Coverage: 121 economies, over 95% of global GDP.
The Enabling Trade Index The institutions, policies and services facilitating the free flow of goods over national borders, and to destination The T&T Competitiveness Index The factors and policies that make it attractive to develop the T&T sector in a given country The Forum’s T&T and Enabling Trade programsThe Indexes: What do they measure?
The T&T Competitiveness IndexStructure Travel & Tourism CompetitivenessIndex T&T Business Environment & Infrastructure T&T Regulatory Framework T&T Human, Cultural & Natural Resources 1.Policy rules & regulations 6. Air transport Infrastructure 11. Human resources 71 variables 12. Affinity for Travel & Tourism 2. Environmental sustainability 7. Ground transport infrastructure 3. Safety & security 8. Tourism infrastructure 13. Natural resources 9. ICT infrastructure 14. Cultural resources 4. Health & hygiene 10. Price competitiveness in the T&T industry 5. Prioritization of T&T
The Enabling Trade IndexStructure The Enabling Trade Index Market Access Border Administration Transport & Coms Infrastructure Business Environment 1. Domestic and foreign market access 2. Efficiency of customs administration 5. Availability and quality transport infrastructure 8. Regulatory environment 3. Efficiency of import-export procedures 6. Availability and quality transport services 9. Physical security 4. Transparency of border administration 7. Availability and quality of ICT 45 variables
The Forum’s T&T and Enabling Trade programs The Indexes:What data do we use? a) Executive Opinion Survey • It records the perspectives of business leaders around the world; Survey data is indispensable, particularly for variables where no reliable hard data sources exist. • Respondents compare their own operating environments with global standards on a wide range of dimensions. • b) Hard data available from international sources • TTCI:IATA, UNWTO, WTTC, IUCN, Word Bank among others. • EDI:Comtrade, TRAINS, Lega Carta databases, Global Express Association Reports, World Bank, UNCTAD, WTO among others.
Global Enabling Trade Report 2010 Top 10 and Selected Economies (out of 125)
Travel and Tourism Competitiveness Report 2009 Top 10 and Latin America and the Caribbean (out of 133)
The T&T Competitiveness Index Ranking 2009Barbados : Overall performance and focus areas
The Travel and Tourism Competitiveness Report 2009How to obtain more information Visit our website for further information and to download the Reports : www.weforum.org