1 / 10

Global Communications

Global Communications . Country Analysis: INDIA. Agenda. Country Introduction Case Study Video Key Takeaways. Country Introduction. India. Population: 1.2 Billion Languages: 16 Official Languages, English used for most business Capital: New Delhi

aram
Download Presentation

Global Communications

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Global Communications Country Analysis: INDIA

  2. Agenda • Country Introduction • Case Study • Video • Key Takeaways

  3. Country Introduction India Population: 1.2 Billion Languages: 16 Official Languages, English used for most business Capital: New Delhi Currency: Indian Rupee Per Capita Income: $3,700 Work Week: Monday – Saturday

  4. Cultural Indicators Cultural Norms Cultural Hotspots • National/Religious rivalry with Pakistan • Focus on Cricket • Punctuality is flexible, with most Indians arriving somewhat “late” • Positioning with your hands on your hips is considered rude • Gesturing with your foot or touching anything with your foot is taboo, as feet are considered “unclean” • High cultural sensitivity to saving face • Focus on hierarchy, family and respect for elders • Indians respect authority but expect the availability of advancement • Very comfortable with uncertainty and ambiguity • Masculine Culture

  5. Two-Page Summary

  6. Case Study - Situation BioCal Acquired MumbaiPharma • Generics • Based in Mumbai, India • Family Owned • Decision Centralized • No formal planning • Biotech (Biological Drugs) • Based in California, US • Public Company • Decisions decentralized • Long-Term Planning

  7. Case Study - Task Main challenges • Lack of the culture of planning • Lack of Organization

  8. Recommendations

  9. Video http://www.youtube.com/watch?v=7E0QO0r5U44&feature=youtu.be

  10. Key Takeaways

More Related