The Future of Academic Publishing - The Future for Emerald

1. The Future of Academic Publishing- The Future for Emerald Yang-Cheng SHEN Business Manager for Thailand, Hong Kong, Macau and Taiwan E-mail: yshen@emeraldinsight.com Tel+886 (0)919 451115

2. Global Trends 2025: A Transformed World Western economic recovery gathers momentum 2015 2015 Continued economic emergence in parts of Asia; Middle East and Latin America leading to regional economic equilibrium 2020 Open global society 2025 True globalisation a reality 2025 2025 2025 Education – a new generation of learners and labour Technology at the centre of advancements in education; environmental protection and energy change World energy and environmental policies effect permanent change http://www.dni.gov/nic/NIC_home.html

3. Economic Equilibrium: 2015-2025 Emerging economies get stronger The emerging economies of Asia and in parts the Middle East and Latin America take advantage of poor economic decision making and subsequent long term recessionary effects on Western developed markets. Slow western economic recovery Slow recovery in US; UK & PIGS following a short lived double dip recession in 2011. Confidence returns in 2015 following robust economic policy making leading to sustainable economic growth into 2025. Closer economic equilibrium with the ‘West’

4. Globalisation in the next decade Open global society Prosperity embraces most regions into 2015. Trading Blocks e.g. EU; SE Asia exist and become fully integrated into a robust global economy. Positive globalisation a reality Free flow of goods; labour; technology and finance. Treaties exist to encourage cross-border trade and PPP. Multinationals prosper, flexible and freely flowing labour forces leads to widespread national integration into the global market.

5. Environment, Energy and Technology Environment: 2015 - Climate change and environmental protection are key global concerns. 2025 - The 20 year energy timetable aims to correct the damage done. Governments; leading corporate powerhouses and global environmental groups have committed time and resources to addressing the problem. Globally the environment is king! Energy: 2015 - The price of Oil and Gas continues to rise. Energy efficiency becomes the global priority. 2020 - Global Government policy aimed at funding alternative and sustainable energy sources, which society as a whole embraces. OPEC and Western oil producers under pressure to invest all resources into replacing Oil and Gas – A global 20 year timetable is agreed. The Middle East is worried! 2025 - Alternative sources of energy are becoming common place. Technology 2015 - Technological advancements have been greatly benefited from increasing globalisation and subsequent global knowledge sharing. 2025 - Environmental and social technologies are enhancing quality of life more than ever before, with everyone reaping the benefit.

6. Trends shaping the future of Higher Education • The evolution of the education model – a new generation of learners and labour • Students as digital natives. Internet, digital media and portable communication technologies common place in teaching – core differentiator in attracting students and corporations • Online courses offering widespread distance learning opportunities. • Corporate-academic partnerships are common place leading to tailored, multidisciplinary courses. • Highly competitive global labour market - joint academic/vocational education. Job-readiness in high demand. • Academic multinationals – global campuses • Smaller countries and universities are becoming industrial centres of excellence. www.nmc.org/pdf/Future-of-Higher-Ed-(NMC).pdf

7. The Global Management Education Landscape: Shaping the Future of Business Schools • Integration of Economies • Demographics • Information and Communication Technology • Global Sourcing of Services • Social Responsibility, Governance, and Sustainability http://www.gfme.org/landscape/landscape.htm

8. Five Global Challenges in Management Education • 1. Growth • 2. Balancing Global Aspirations and Local Needs • 3. Quality Assurance • 4. Sustaining Scholarship • 5. Aligning with the Future Needs of Organizations http://www.gfme.org/landscape/landscape.htm

9. Emerald Working in Partnership with Libraries Consultation with libraries to keep abreast of their strategic development and priorities • Investment in increased physical support infrastructure • Aligned to Open Source Technology • Determine prioritization for multilingual expansion

10. Emerald Working in Partnership with the end users Consultation with our end users to make sure we are publishing in the right areas – faculties, students, researchers • New Generation of Learners • We encourage global scholarship through partnerships and research awards with CLADEA , IAABD,CEEMAN, BMDA, AACSB and GFME.

11. Emerald Launch Strategy • Emerald Emerging Markets Case Studies • Management Jounrals and Books • Environmental Management / Environment • Business Ethics and Law • ... • Social Science Journals and Books • Education • Health and Social Care content • ...

12. International and Regional Emerald • Development of reginal content to ensure the local relevence • Emerald publishes over 270 international journals incloudeing • Journal of Asia Business Studies • Asia Pacific Journal of Marketing and Logistics • Asia-Pacific Journal of Business Administration • Asian Journal on Quality • Asian Education and Development Studies • International Journal of Emerging Markets

13. Emerald Value Support Services • Reading ListAssist • Multimedia Zone • Insider’s Guide to Getting Published

14. Address Academic Demands How many hours does it take to prepare for every hour of a course? • 1. For regular, it takes 2 hours out-of-class for each hour of class for preparation and grading. • 9 hours = 3 hours of class time + 6 hours of preparation and grading • 2. For new preparations, the teacher should double the out-of-class time. • 14 hours : 3 hours of class time + 12 hours of preparation and grading. http://teaching.berkeley.edu/newsletters0607/newsletter9.html

15. Digital Support – Social Media

16. Work Together • We do not know the future, NOR does anyone else. Any knowledge is valuable. • Let’s Work Together!!