Complete Streets in South Carolina: A Community Approach

1. Complete Streets in South Carolina: A Community Approach Kristian Gordon, MPH, CHES Jill Pfankuch, MS, CHES, PAPHS March 19, 2010

2. Complete Streets in South Carolina: A Community Approach CDC DNPAO Target Area: Increase Physical Activity SC Obesity State Plan Goal: Increase the number of South Carolinians meeting the current age-specific recommendation for physical activity. SC Obesity State Plan Objectives: Provide environments supportive of Active Living. Provide education to community members and decision makers about issues regarding healthy eating and active living.

3. Complete Streets “Complete streets are designed and operated to enable safe access for all users. Pedestrians, bicyclists, motorists and transit riders of all ages and abilities must be able to safely move along and across a complete street.” www.completestreets.org

4. Background Palmetto Cycling Coalition (PCC) • Network of active local advocates • Providing Complete Streets training per community request • Strong finger on the pulse of readiness for change in communities

5. State Level CS Policy • PCC was drafting state-level CS legislation • Working with political strategist • Had developed a strategic plan for moving legislation forward

6. SC DNPAO Role • Provide support to PCC • Funding • Evaluation and follow-up • Strengthen their local networks • Bring a new messenger to the table • Help build local support for statewide legislation • Build recognition of the role of Public Health Practitioners in planning decisions

7. Partners Palmetto Public Affairs

8. Selecting Communities • 8 communities selected as potential training sites • Invitation to Apply – sent to both the Health Department and City/Municipal Staff • 4 communities received training

9. Complete Streets Training in SC RockHill Region 2 Anderson Region 1 Region 3 Region 4 Conway Region 6 Region 5 Summerville Region 7 dhec

10. Planning Elements State Level Planning Committee Local Level Planning Committee Community Members

11. Planning Elements • Local Health promotion staff was the point of contact • Worked with representatives from the community to arrange logistics • Developed list of invitees • Promoted the event

12. Complete Streets Logic Model Short Term (@the end of training) Inputs Activities Outputs • Participants will increase awareness of: • Complete Streets concepts, their role in Complete Streets, and resources • Participants will increase intention to advance CS in their community by: • Recruiting Partners • Engaging Stakeholders Objective To increase the number of South Carolina communities that adopt CS resolutions or ordinances. • Participant Recruitment • Determine selection criteria • Invite communities to apply for mini-grant funding • List of invitees • Invitation to Apply • Complete Applications • Stakeholders • Communities • ESMMSC • DOPC • PCC • Agenda • Training Presentation & Relevant Handouts • Tailored Participant Manual • Develop CS Training • Determine agenda • Determine training content • Create participant manual Training Participants Intermediate Term (End of training – 1 yr.) • Stakeholder organization • Utilization of available TA • Action plan development • Initiation of policy process • Resources • DOPC Staff • Training Materials • Training Presentation • ESMMSC Funding • PCC Funding • Lobbyists • Complete Streets National Trainer • Implementation • Provide training • Distribute and collect evaluation instruments • # of trainings • # of participants Long Term ( > 1 yr) • Technical Assistance • Create technical assistance manual / guidelines • Provide TA • TA manual / guidelines • Policies & Procedures for TA DOPC PA Consultant • CS policy considered by jurisdiction • Adoption of CS ordinance or resolution

13. Expected Outcomes Short – Term (immediately after training) • Awareness of Complete Streets concepts • Awareness of roles, next steps, and resources • Evidence of behavioral intention to advance CS in their community

14. Expected Outcomes Intermediate Term (0 -12 months after training) • Stakeholder mobilization • Utilization of technical assistance • Action plan development • Initiation of policy process

15. Expected Outcomes Long Term (>1 year post training) • CS policy considered by local jurisdiction resulting in adoption of CS ordinance or resolution

16. Target Audience • Community Members • Advocates • Decision Makers

17. 3- 4 hour training Health, Environmental and Economic Impacts of Incomplete Streets What are Complete Streets? What are the elements of CS policies? Moving Your Community Forward (Advocating Locally) http://eatsmartmovemoresc.org/2009presentations/8.pdf Content of CS Training

18. Next Steps: Year 2 • Communities are continuing to work on either adoption or implementation of CS policies • CS Training Manual • CS Advocacy Handbook • Monitoring of progress is continuing • Partnership is continuing

19. CDC Evaluation Framework

20. Engage Stakeholders • Beginning • Middle • Ongoing …

21. Pilot Testing Formative Evaluation Does this model of implementation work to engage community stakeholders in Complete Streets initiatives?

22. Evaluation Focus • Focus: • Test a new approach to addressing Complete Streets at the community level • To measure impact of training Complete Streets awareness • To monitor the communities after training to determine progress • Utilization: • Help guide future decision making • Continuous program improvement

23. Complete Streets Logic Model Short Term (@the end of training) Inputs Activities Outputs • Participants will increase awareness of: • Complete Streets concepts, their role in Complete Streets, and resources • Participants will increase intention to advance CS in their community by: • Recruiting Partners • Engaging Stakeholders Objective To increase the number of South Carolina communities that adopt CS resolutions or ordinances. • Participant Recruitment • Determine selection criteria • Invite communities to apply for mini-grant funding • List of invitees • Invitation to Apply • Complete Applications • Stakeholders • Communities • ESMMSC • DOPC • PCC • Agenda • Training Presentation & Relevant Handouts • Tailored Participant Manual • Develop CS Training • Determine agenda • Determine training content • Create participant manual Training Participants Intermediate Term (End of training – 1 yr.) • Stakeholder organization • Training participants use available TA • Action plan development • Initiation of policy process • Resources • DOPC Staff • Training Materials • Training Presentation • ESMMSC Funding - $4,000 • PCC Funding - $4,000 • Lobbyists • Complete Streets National Trainer • Implementation • Provide training • Distribute and collect evaluation instruments • # of trainings • # of participants Long Term ( > 1 yr) • Technical Assistance • Create technical assistance manual / guidelines • Provide TA • TA manual / guidelines • Policies & Procedures for TA DOPC PA Consultant • CS policy considered by jurisdiction • Adoption of CS ordinance or resolution

24. During Training: Awareness of: Complete Streets Concepts Role in Complete Streets Next steps for communities Resources Intentions to: Recruit Partners Engage Partners Create CS Action Plan Defining Success • After Training: • Stakeholder/ Partner mobilization • Partner engagement • Written Action Plan Development OR Defined Next Steps • Progress on policy process (drafting, proposing, adopting)

25. Evaluation Design Dose Delivered & Fidelity To what extent were all of the intended methods, strategies, and/or activities used during the training? To what extent was all the intended content covered during the training? To what extent was training provided as planned? Method: Training Staff Checklist

26. Evaluation Design cont… Recruitment • What procedures were used to attract individuals, groups, and/or organizations to the training? • Pre Test and Post Test Survey Target Audience • Who are we reaching with the Complete Streets training? • How many key stakeholders are reached by this training? • Pre Test and Post Test Survey Dose Received • What are respondent reactions to the training? • Pre Test and Post Test Survey

27. Evaluation Design cont… Awareness How does the training impact stakeholder awareness of Complete Streets concepts? How does the training impact stakeholder awareness their roles, next steps, and resources? Pre Test and Post Test Survey Intentions How did the training impact stakeholder intentions to advance Complete Streets in their community? Pre Test and Post Test Survey

28. Evaluation Design cont… Facilitators & Barriers • What key factors were facilitators or barriers to advancement of CS in communities? • Four month follow-up calls • Six-month follow-up progress report Technical Assistance • What additional training or support is needed to advance CS concepts? • Four month follow-up calls • Six-month follow-up progress report

29. Design Considerations • Feasibility • Suitable for evaluation use • Exploration of unique community characteristics

30. Dose Delivered & Fidelity Why: To measure the extent to which the training was actually implemented Who: Complete Street Trainers What/How: Training Debriefing Checklist/Survey Monkey When: 1-2 days following training How: 14 point Index

31. Protocol Completed Not Completed Don’t Know Document attendance using sign-in sheet Distribution of pre-assessment prior to the beginning presentations Collection of pre-assessment prior to beginning presentations Training Debriefing Checklist • To what extent were all of the intended methods, strategies, and/or activities used during the training? • To what extent was all the intended content covered during the training? • To what extent was training provided as planned?

32. Level of Implementation Low Moderate High 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 Community Anderson 11.20 Conway 8.00 Rock Hill 9.25 Summerville 11.75 Dose Delivered & Fidelity: Results

33. Recruitment What procedures were used to attract individuals, groups, and/or organizations to the training?

34. Target Audience • Who are we reaching with the Complete Streets training? • How many key stakeholders are reached by this training? *Participants classified as “other” not included (N=28)

35. Awareness How does the training impact stakeholder awareness of Complete Streets concepts?

36. Roles & Resources How does the training impact stakeholder awareness their roles, next steps, and resources?

37. Intentions How did the training impact stakeholder intentions to advance Complete Streets in their community?

38. Likes Advocacy Training Color coded South Carolina Obesity Prevalence Maps Discussion and visual examples of street design modifications Amount and diversity of participants Specific local examples Variety of presenters Improvement Areas Discuss cost incurred by municipalities/business owners Invite urban planners, engineers, or landscape architects to discuss technical streetscape information Discuss barriers to implementation Provide community specific recommendations Share local Complete Streets success stories Dose Received What are respondent reactions to the training?

39. Future Training Considerations • Expand training to a two part series which includes an introduction and additional “how to” information • Consider training strategies that can enhance participant intentions • Establish a clear connection between advocacy and Complete Streets policy

40. Intermediate Process Evaluation (6-12 Months Post Training) Evaluation Questions: • How many communities have… • a written action plan or defined next steps? • drafted or proposed a Complete Streets resolution/ordinance? • adopted a Complete Streets resolution/ordinance? • Six-month follow-up progress report • What key factors were facilitators or barriers to advancement of CS in communities? • Six-month follow-up progress report

41. Six Month Follow-Up: Process Indicators • Stakeholder Mobilization • Identification and commitment of stakeholders/partners • Stakeholder Engagement • Active participation • Meetings held • Written Action Plan OR Defined Next Steps • Stage in Policy Process (draft, propose, adopt, implement, evaluate)

42. Six Month: Process Outcomes Community Mobilization Engagement Action Plan OR Next Steps Resolution OR Ordinance Anderson   Next Steps Adopted Conway    Drafted Rock Hill    Next Steps  Summerville    Next Steps  = Met  = Ongoing

43. Facilitators & Barriers Community Facilitators Barriers Anderson Key community stakeholders, dedicated committee members, and supportive local government officials Lack of knowledge of Complete the Streets efforts by the community Conway Zoning Ordinance Rewrite committee created and is working with consultants who are drafting revisions. None reported Rock Hill Balancing Intake & Expenditure (BITE) grant, Trails and Greenways Committee and ESMMYC (local coalition) Lack of funding and time Summerville Bicycle & Pedestrian Committee, staff, interested public, SCDHEC, Eat Smart Move More SC program, enhancement grants, graduate student that will prepare a master bicycle plan for the Town Resources, Education, Awareness

44. Success Story: Anderson, SC Evidence of Stakeholder Mobilization • Diverse community members and city/county council members convened to focus on the Complete Streets agenda. Resolution Adoption • May 26, 2009 the City Council of Anderson passed a Complete Streets resolution. • June 23, 2009 the County of Anderson passed a Complete Streets resolution. Key Factors Influencing the Passing of the Resolution • Support from the Mayor • Presence of a neutral champion • Previous passage of a sidewalk and roadway improvement ordinance

45. Success Story: Anderson, SC Next Steps • Incorporation of CS principles and proposed bike plan into Anderson infrastructure improvement plan • Exploring bike parking ordinances • Exploring the establishment of two Park and Ride locations • Publicize proclamations passed for Bike Month celebration (May 2010) • Tour de La France planned for (September 2010) • Conduct safety/awareness presentations in schools

46. Conclusions • The community approach is: • Local level leadership • Training, technical assistance, and monitoring • An introduction and overview to Complete Streets • Designed increase awareness and initiate engagement of community stakeholders • Not suitable for tailored community advice

47. Take Home Message • Every community is different • Celebrate small successes towards the larger outcomes

48. Jill Pfankuch, MS, CHES, PAPHS Physical Activity Coordinator Division of Nutrition, Physical Activity and Obesity 1800 St. Julian Place Columbia, SC 29204 803-545-4478 pfankujm@dhec.sc.gov Kristian L. Gordon, MPH, CHES Evaluation Postgraduate Fellow SC Public Health ConsortiumDivision of Nutrition, Physical Activity, and Obesity 1800 St. Julian Place Columbia, SC 29204 803-545-4120 gordonkl@dhec.sc.gov Contact Information

49. Questions & Discussion